The New Entrepreneurs: Building a Green Economy for the Future

Overview


In The New Entrepreneurs, author and venture capitalist Andrew Heintzman introduces us to a burgeoning class of entrepreneurs who are at the forefront of the green-tech economy. From forestry to water to agriculture and oil, Heintzman maps out the leading enterprises that are developing cutting-edge, high-profit, clean-tech products and systems for export to a vast and rapidly expanding global market. Powerful, timely, and necessary, The New Entrepreneurs offers a fresh and visionary approach to redesigning our ...
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The New Entrepreneurs: Building a Green Economy for the Future

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Overview


In The New Entrepreneurs, author and venture capitalist Andrew Heintzman introduces us to a burgeoning class of entrepreneurs who are at the forefront of the green-tech economy. From forestry to water to agriculture and oil, Heintzman maps out the leading enterprises that are developing cutting-edge, high-profit, clean-tech products and systems for export to a vast and rapidly expanding global market. Powerful, timely, and necessary, The New Entrepreneurs offers a fresh and visionary approach to redesigning our current economic system, one that uses the powerful forces within capitalism to act as a catalyst for change — and profit.
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Editorial Reviews

Publishers Weekly
Canadian eco-businessman Heintzman (Food and Fuel) argues that the "unparalleled growth and prosperity" of the past hundred years is just a temporary phase in human history and has created "a new opportunity to work together... a green economy." Heintzman describes the attributes of entrepreneurs needed to lead this new era as including "the innovation of the inventor, the persuasion of a salesman, the leadership of a politician, the practicality of an investor, the vision of an artist, the nerves of a fighter pilot and the faith of a priest." He reviews mainstays of the Canadian economy (paper milling, fisheries, hydro, mining) and their relatively unchecked depredations of the nature economy, while more optimistically noting progress in the use of large-scale wind turbines. His most innovative suggestion is a battery swap that would replace gas tanks with exchangeable, fully charged car batteries, obtainable at service stations of the future. As co-founder of the first exclusively environmental Canadian investment firm and Chair of Premier's Climate Change Advisory Panel, Heintzman certainly practices what he preaches and provides an interesting look at possibilities of the not-so-distant future, told with a specifically Canadian slant. (Oct.)
From the Publisher

The New Entrepreneurs is a powerful, timely, and necessary book that introduces the reader to the future trailblazers and captains of industry who are ushering in a new age of sustainability and prosperity. Andrew Heintzman’s passion for his subject is inspiring, and his visionary look at the burgeoning green economy captures a world in transition and offers hope for the twenty-first century.” &#8212 L. Hunter Lovins, co-author of Natural Capitalism

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Product Details

  • ISBN-13: 9780887842276
  • Publisher: House of Anansi Press
  • Publication date: 10/1/2010
  • Pages: 320
  • Product dimensions: 5.90 (w) x 8.60 (h) x 0.90 (d)

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