New Games / Edition 1

New Games / Edition 1

by Steffens, J. W. Steffens

ISBN-10: 0080407919

ISBN-13: 9780080407913

Pub. Date: 06/01/1994

Publisher: Elsevier Science

Product Details

Elsevier Science
Publication date:
Technology, Innovation, Entrepreneurship and Competitive Strategy
Edition description:
New Edition
Product dimensions:
1.05(w) x 9.69(h) x 7.44(d)

Table of Contents

Foreword by John Sculley, Chairman of Apple Computer. Series Editors' Preface. Author's Preface. Acknowledgements. List of Figures. List of Tables. Conceptual Frameworks. Introduction. The competitive strategy model. Strategic group analysis. The newgames concept. The value chain impact. Newgame evolution. Market and marketing barriers. Examples of newgames. Personal Computer Technology. Introduction. Early historical progress. The personal computer defined. Development of microelectronics. The birth of the microprocessor. Summary. Technology notes. The Early stages. Introduction. The catalyst stage. The embryonic stage. The take-off stage. Summary. From Take-off to Growth. Introduction. Forces for change. Technological change. Changing market conditions. Patterns of industry evolution. Summary. Entry of the Giants and Legitimisation. Introduction. Patterns of entry. Technological developments. Changes in value chains and strategic groups. Market conditions. Competition and market performance. Summary. From Consolidation to Maturation and Saturation. Introduction. From hardware to software technology. Market conditions and evolution. Structural changes within the industry. Summary. The Evolution of International Competition. Introduction. Patterns of worldwide market evolution. The West European market and patterns of competition. The Asia/Pacific market and patterns of competition. Competition in the worldwide personal computer market. Summary. Reflections, Patterns and Conclusions. Introduction. Lessons of the past for the future. Drivers of newgame evolution. Reflections about the patterns of evolution. Conclusions about newgames.Towards the Future. Introduction. The convergence of the information based industries. Endgames, Samegames and Newgames in the computer industry. The ubiquitous microcomputer. Epilogue. Notes. Glossary of Technical Terms. Bibliography. Index.

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