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Part of the New Perspectives Series, this text provides an excellent introduction to e-commerce. Using a case-based approach, students learn the fundamentals of e-commerce through real-life business scenarios.
Chapter 1: What is Electronic Commerce? Chapter 2: Creating a Successful Web Presence Chapter 3: Building an Online Store Chapter 4: Electronic Commerce Security Chapter 5: Electronic Payment Systems Chapter 6: International, Legal, and Ethical Issues Appendix A: Careers in Electronic Commerce