The Nonprofit Development Companion: A Workbook for Fundraising Success [NOOK Book]

Overview

Praise for The Nonprofit Development Companion

"In The Nonprofit Development Companion, Brydon DeWitt shares his considerable knowledge and experience with everyone involved in the fundraising world. It is strong, to the point, and very clear. This is an outstanding addition to the profession's literature."
— Ken Bartels, Principal, Ken Bartels Consulting

"Whether you are a seasoned development professional or are just getting started in raising funds for an organization, The ...

See more details below
The Nonprofit Development Companion: A Workbook for Fundraising Success

Available on NOOK devices and apps  
  • NOOK Devices
  • NOOK HD/HD+ Tablet
  • NOOK
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK Study
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook)
$25.99
BN.com price
(Save 42%)$45.00 List Price
Note: This NOOK Book can be purchased in bulk. Please email us for more information.

Overview

Praise for The Nonprofit Development Companion

"In The Nonprofit Development Companion, Brydon DeWitt shares his considerable knowledge and experience with everyone involved in the fundraising world. It is strong, to the point, and very clear. This is an outstanding addition to the profession's literature."
— Ken Bartels, Principal, Ken Bartels Consulting

"Whether you are a seasoned development professional or are just getting started in raising funds for an organization, The Nonprofit Development Companion has the practical how to advice and sample documents that we all need to succeed in raising friends and funds."
— Susan Hacker, CFRE, Individual Giving Associate, American Society of Plastic Surgeons/

Plastic Surgery Educational Foundation

"Mr. DeWitt's The Nonprofit Development Companion is a candy store for everyone engaged in the fundraising field. His insights and methods are compelling for both the novice and the experienced professional. Following his advice will achieve any organization's development goals. I know this firsthand, because it was his guidance that enabled us to exceed every financial goal during our very first three years as a 501 C3."
—Eugene R. Klompus, Executive Director, I-Car Education Foundation

"It is hard to believe that so much clear and useful information can be included in only 200 or so pages of Brydon DeWitt's The Nonprofit Development Companion. The numerous forms, processes, job descriptions, templates, etc., certainly justify the subtitle, A Workbook for Fundraising Success. The book also provides a road map from the mission statement, through its strategic plan and goals to successful funding of the nonprofit's activities. This book is a workbook, a road map, and a one-stop primer."
— David L. Flick, President, Friendship Industries, Inc.

"The key to the success of any nonprofit is a solid financial foundation. Brydon DeWitt has put together the floor plan to follow in establishing this foundation. This book is a must-have for the toolbox of any nonprofit."
— The Rev. Jonathan Barton, General Minister, Virginia Council of Churches

"New to the development world? Seasoned chief development officer? Put reading this book on your to-do list for now and once each year!"
— Madge Logan Clark, current Volunteer Chairman, Build a House for Chi Omega Campaign, University of Tennessee, Knoxville; former chief development officer, St. Mary's Episcopal School, Memphis

Read More Show Less

Product Details

  • ISBN-13: 9780470906576
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 9/24/2010
  • Series: AFP/Wiley Fund Development Series , #194
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition number: 1
  • Pages: 224
  • File size: 2 MB

Meet the Author

BRYDON M. DeWITT is President of DeWitt & Associates, Inc., and has been a development professional for more than thirty-five years. In addition to consulting, Mr. DeWitt has made presentations and conducted seminars/workshops for conferees and governing boards.

Read More Show Less

Table of Contents

The AFP Fund Development Series.

Foreword.

Preface.

Acknowledgments.

Chapter One How Does Development Mean?

Development is Marketing.

Development is Holistic.

Development Includes Fundraising.

The Development Team.

The Components of Successful Development Programs.

Chapter Two A Clear and Compelling Mission.

Creating/Re-creating Your Mission Statement.

Using the Mission Statement.

The Good, the Bad, and Ugly.

In Summary.

Chapter Three Building Ownership through Planning.

Elements of Successful Planning.

Establishing the Strategic Planning Committee.

Conducting the Strategic Planning Committee Meetings.

Managing the Plan and Achieving Your Objectives.

Planning for a Capital Campaign.

In Summary.

Chapter Four Creating the Case for Support.

The Internal Case -- Basic Development Tool.

What the Internal Case Includes.

The Process of Creating the Internal Case Statement.

Tips for the Writer.

Preparing Presentational Case Materials.

In Summary.

Chapter Five Telling Your Organization’s Story.

The Definition and Purpose of Marketing.

What's in a Name?

Get to Know Your Target Audiences.

Getting the Word Out.

Using Your Available Human Resources.

Writing the Marketing and Communications Action Plan.

Internal Marketing and Communications.

Being Prepared for Crisis Management.

In Summary.

Chapter Six The Fundraising Program.

Planning to Succeed.

The Annual Fund -- Acquiring, Keeping, and Growing Donors.

Raising Major Gifts.

Planned Giving -- Another Way to Raise Major Gifts.

Capital Campaigns.

The Role of Special Events in Development.

Keeping the Friends You Have Made.

In Summary.

Chapter Seven Research and Recordkeeping.

“Make the Juice Worth the Squeeze”.

Where Am I, and What Do I Do?

The Continuing Process of Evaluating and Planning.

General Principles of Prospect Identification, Research, and Rating.

In Summary.

Chapter Eight The Organization and Use of Volunteers.

Why Do We Volunteer?

What Volunteers Bring to Your Organization.

Methods for Developing Volunteer Involvement and Leadership.

Selecting the Right Person for the Job.

Extending the Invitation.

Recognizing and Thanking Volunteers.

Dealing with Recalcitrance.

In Summary.

Chapter Nine Building and Keeping an Effective Governing Board.

The Principal Functions of the Board.

Beginning to Build a Strong Board.

Creating and Guiding the Process -- the “Committee on Board Wellness”.

The CEO and the Board -- Who's in Charge Here?

Keeping It in the Family -- Thoughts on Board Relations.

The Special Character of Foundation Boards.

In Summary.

Chapter Ten Your Organization's REAL Chief Development Officer.

“Trickle Down Development”.

The CEO and the Components of Development.

The CEO and the Major Gifts Program.

Providing Leadership in Stewardship.

In Summary.

Chapter Eleven The Development Professional.

If Development Professionals Are So Important, Why Aren't They Appreciated?

The Development Chief and the CEO.

How to Find Your Ideal Development Professional.

In Summary.

About the Author.

AFP Code of Ethics.

Donor Bill of Rights.

Index.

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)