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Nonprofit Management: Principles and Practice is the first comprehensive textbook written for the nonprofit management course. Written specifically for students, it is substantive and includes more than what is found in the prescriptive practitioner oriented books that have been the only choice for the classroom thus far. It provides a balanced and integrated approach to the field and reveals a variety of opinions and perspectives and attempts to view issues from multiple perspectives and drawing from various approaches selectively as situations may dictate.
Features & Benefits:
Features objectivity and its balanced treatment in areas of disagreement; i.e. it will not strike a tone that implies the superiority of using corporate strategies in the nonprofit sector, nor one that emphasizes only the risks involved in nonprofit earned-income ventures. Rather, it will synthesize the major points of voices on both sides of the debate.
Where appropriate, practitioner literature as well as research will be presented; however, the tone will not be prescriptive or directive.
Mini-cases will be included to enhance understanding of the issues using real-world situations.
Each chapter includes a section suggesting further readings, to give students direction on where to go in the literature, should they want to learn more.
Questions for Discussion are included at the end of each chapter to help students think about the relevance of what they are reading and apply it to any nonprofit organizations with which they may have personal experience.
1 Overview of the Nonprofit Sector 3
2 Understanding the Nonprofit Sector and Nonprofit Organizations 31
3 Nonprofit Governing Boards 61
4 Executive Leadership 90
5 Accountability and Performance Measurement 115
6 Building Capacity and Managing Change 146
7 Strategic Planning and Strategic Management 166
8 Managing Paid Staff and Service Volunteers 189
9 Marketing and Communications 210
10 Philanthropic Fundraising 233
11 Nonprofit Enterprise 266
12 Financial Management 289
13 Collaborations and Mergers 317
14 Advocacy and Lobbying 331
15 The International Perspective 347