Ogilvy on Advertising

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Overview

A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business". 223 photos.

An indispensable primer on all aspects of advertising form the man Time has called "the most sought after wizard in the business".

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More About This Book

Overview

A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business". 223 photos.

An indispensable primer on all aspects of advertising form the man Time has called "the most sought after wizard in the business".

Product Details

  • ISBN-13: 9780394729039
  • Publisher: Knopf Doubleday Publishing Group
  • Publication date: 3/28/1985
  • Edition number: 1
  • Pages: 224
  • Sales rank: 93,221
  • Series: Vintage Series
  • Product dimensions: 9.66 (w) x 7.36 (h) x 0.59 (d)

Customer Reviews

Average Rating 4
( 4 )

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Sort by: Showing all of 4 Customer Reviews
  • Anonymous

    Posted October 18, 2004

    Great read for anyone in advertising

    David Ogilvy is able to share his years of advertising experience in 20 short chapters. Being principal of a design firm this was a very enjoyable read. I think anyone interested in advertising will find this a great book. I was able to find good helpful information in the first reading and I am surprised the new things I pick up when I either re-read or just flip through this book. This book left me wanting to read more on Ogilvy and his success in the advertising industry. This is a great resource on advertising.

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  • Anonymous

    Posted April 28, 2004

    This book inspires you...

    'Ogilvy on Advertising' thought me some tricks of the trade I never could have learned in Ad School. David's style also helped unleach creative abilities I wasn't sure how to express. When I did, the results were miraculous! A great book for the novice. His sense of humour will also be an added bonus after a hard day's work. Buy it!

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  • Anonymous

    Posted February 15, 2010

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  • Anonymous

    Posted August 23, 2010

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