Ogilvy on Advertising

Ogilvy on Advertising

4.3 7
by David Ogilvy
     
 

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A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business". 223 photos.

Overview

A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business". 223 photos.

Product Details

ISBN-13:
9780394729039
Publisher:
Knopf Doubleday Publishing Group
Publication date:
03/28/1985
Pages:
224
Sales rank:
130,328
Product dimensions:
9.66(w) x 7.36(h) x 0.59(d)

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Ogilvy on Advertising 4.3 out of 5 based on 0 ratings. 7 reviews.
Anonymous More than 1 year ago
The "reviews" posted May 13, 2014 look like coded messages. Maybe bot graffiti? Weird.
Anonymous More than 1 year ago
A lab rp is at 'unlike' res two map is res one. There are a few subjects aleady but we desperately need doctors. Pkease be active and dont be rude.
Anonymous More than 1 year ago
I am not one of those people who are crazy for books about advertising or the advertising industry, but I think that David Ogilvy had a lot of wisdom for anyone in a creative field.
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Guest More than 1 year ago
David Ogilvy is able to share his years of advertising experience in 20 short chapters. Being principal of a design firm this was a very enjoyable read. I think anyone interested in advertising will find this a great book. I was able to find good helpful information in the first reading and I am surprised the new things I pick up when I either re-read or just flip through this book. This book left me wanting to read more on Ogilvy and his success in the advertising industry. This is a great resource on advertising.
Guest More than 1 year ago
'Ogilvy on Advertising' thought me some tricks of the trade I never could have learned in Ad School. David's style also helped unleach creative abilities I wasn't sure how to express. When I did, the results were miraculous! A great book for the novice. His sense of humour will also be an added bonus after a hard day's work. Buy it!