One Show Interactive, Volume XI: Advertising's Best Interactive and New Media by The One Club, Hardcover | Barnes & Noble
One Show Interactive, Volume XI: Advertising's Best Interactive and New Media

One Show Interactive, Volume XI: Advertising's Best Interactive and New Media

by The One Club
     
 

Interactive advertising and new media have come a long way from simple pop-up ads and banners. Among the winners in this year’s 2008 One Show Interactive Awards, you’ll find work that inspires, entertains, and continually pushes the boundary between the real and virtual realms. One Show Interactive, Volume XI showcases the best of this past

Overview

Interactive advertising and new media have come a long way from simple pop-up ads and banners. Among the winners in this year’s 2008 One Show Interactive Awards, you’ll find work that inspires, entertains, and continually pushes the boundary between the real and virtual realms. One Show Interactive, Volume XI showcases the best of this past year’s winners from around the world. Featuring an all-new format, this latest edition includes more in-depth analyses of the Pencil-winning work, more descriptions, and a new look. With more than 1,200 four-color images in a lush package, One Show Interactive, Volume XI is an important reference source for creatives, producers, and students alike. Categories covered include e-commerce, corporate image, direct marketing, self-promotion, and more.

Product Details

ISBN-13:
9780929837376
Publisher:
Rockport Publishers
Publication date:
01/01/2009
Series:
One Show Series
Pages:
288
Product dimensions:
9.50(w) x 11.68(h) x 0.99(d)

Meet the Author

The One Club for Art and Copy is a nonprofit organization founded in 1975 to recognize and promote creative excellence in advertising. Through its publications, exhibitions, and awards competitions it seeks to inform and educate both the public and advertising professionals about the intrinsic value of creative standards in advertising. The One Club fosters the next generation of advertising professionals through scholarships, portfolio reviews, and the annual exhibition of student work.

www.oneclub.org

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