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The global marketing juggernaut that is the Paul Frank Industries character Julius-he's the pop-retro monkey character with the bright red mouth found on countless T-shirts and accessories-now makes his move into the children's book department. Julius's personality has no emotional texture or traction to offer-beyond irony, that is-and his narration is appropriately literal and blandly uplifting: "Flying is just one thing I can do in my dreams," he says as he flaps his arms and sails over a playground. "Anything is possible!" Nascent and aging hipsters may find all this way cool, and the inexhaustible cheeriness of the digital, candy-colored images is undeniably impressive. But this is little more than a brand extension, filled with supporting characters that resemble refugees from an anime-inspired cartoon. Ages 2-5. (May)Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.