Open Leadership: How Social Technology Can Transform The Way You Lead

( 14 )

Overview

An essential guide for leaders who want to use social media to be "open" while maintaining control. "Be Open, Be Transparent, Be Authentic" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the...

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Audiobook (MP3 - Unabridged)
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Open Leadership: How Social Technology Can Transform the Way You Lead

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Overview

An essential guide for leaders who want to use social media to be "open" while maintaining control. "Be Open, Be Transparent, Be Authentic" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm. The author lays out the steps that leaders must take to transform their organizations and themselves into being "open" -and exactly what that will mean.

  • Shows how to use social media to become an open organization
  • Offers basic advice for leaders who are adapting to the new era of openness in the marketplace

The author Charlene Li is one of the foremost experts on social media and technologies. In easy-to-understand language, this audio book will help leaders orient themselves to social networking and other technological advances.

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Product Details

  • ISBN-13: 9781596595798
  • Publisher: Gildan Media Corp
  • Publication date: 5/14/2010
  • Format: MP3
  • Edition description: Unabridged
  • Ships to U.S.and APO/FPO addresses only.

Meet the Author

Charlene Li
Charlene Li

Charlene Li is a vice president and principal analyst at Forrester. She is the driving force behind Forrester's Social Computing and Web 2.0 research.


Josh Bernoff, is a vice president and principal analyst at Forrester Research, and one of America's most frequently quoted research analysts.

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Customer Reviews

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Sort by: Showing all of 14 Customer Reviews
  • Posted June 1, 2010

    Are you ready for Open Leadership?"

    From co-authoring Groundswell, to founding Altimeter Group, and now in her newest book Open Leadership, it is clear that Charlene Li is one of today's leading thinkers in the evolution of business.

    In Open Leadership How Social Technology Can Transform the Way You Lead, Li goes well beyond the hype of social media and discusses how to transform your organization to lead in the 21st century. This book is a must read for every executive who remains skeptical to the advantages that being open can offer. She provides practical advice, clear thinking and you'll find that Li's writing is intelligent, guiding, and packed with truth and direction.

    Early on Li breaks down and discusses what all executives fear about the open web - giving up control. And presents the argument that by conceding and doing so, you actually put yourself and your organization in a position to gain more - with your customers, employees, and partners.

    Li puts the focus on how open you need to be, but she does not force your hand in Open Leadership. She does not prescribe one path, nor tell you what not to do. Rather she suggests that it is your decision to determine the depth and breadth of your openness, as well as defining the boundaries and policies that will govern your organization.

    In one of the numerous examples and interviews that litter the book, Li describes her time on the USS Nimitiz and uncovers a US Navy that is "open in some ways but not at all in others." They promote a culture of openness and sharing and at the same time adhere to strict rules for decision making and operations. There are numerous examples like this that make the read both enjoyable and educational. Each one provides insight to help you begin thinking about how to make your organization more open, and how you can succeed as an open leader.

    Bottom line Open Leadership is a must read. Li gives you the framework, complete with audits, checklists, assessment tests, and online resources at www.open-leadership.com to begin your needed transformation.

    The question is "Are you ready for Open Leadership?"

    1 out of 1 people found this review helpful.

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