Organic Manifesto

( 6 )

Overview

Drawing on findings from leading health researchers as well as conversations with both chemical and organic farmers from coast to coast, Maria Rodale irrefutably outlines the unacceptably high cost of chemical farming on our health and our environment. She traces the genesis of chemical farming and the rise of the immense companies that profit from it, bringing to light the government’s role in allowing such practices to flourish. She further explains that modern organic farming would not only help reverse ...

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Organic Manifesto

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Overview

Drawing on findings from leading health researchers as well as conversations with both chemical and organic farmers from coast to coast, Maria Rodale irrefutably outlines the unacceptably high cost of chemical farming on our health and our environment. She traces the genesis of chemical farming and the rise of the immense companies that profit from it, bringing to light the government’s role in allowing such practices to flourish. She further explains that modern organic farming would not only help reverse climate change by reducing harmful carbon emissions and soil depletion, but would also improve the quality of the food we eat, reduce diseases from asthma to cancer, and ensure a better quality of life in farming communities nationwide. 

For every parent wondering how best to safeguard the health and safety of her children; for every environmentalist in search of a solution to the worsening crisis that afflicts our land, air, and waters; for every shopper who questions whether it is worth it to pay more for organic, Maria Rodale offers straightforward answers and a single, definitive course of action: We must demand organic now.

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Editorial Reviews

From the Publisher
“Maria’s pedigree gives her the authority and credibility to educate Americans on this important subject matter. The information in Organic Manifesto will empower you not only to save your own life and the lives of your family but also to do your part in saving the world. If you read one book this year, please make this one it!” —Jillian Michaels

Organic Manifesto is a breakthrough. It is a clarion call revealing the power of organic farming to improve our health, our economy, our politics, and our planet.” —Harvey Karp, MD, FAAP

Publishers Weekly
Granddaughter to Rodale's founder, and its current CEO, the author offers a passionate, evenhanded, nonacademic argument for the overall wisdom—economical and ecological—for farming organic. Deeply aware of the public confusion and suspicion surrounding organic farming as a “hippie” cause, Rodale first persuades readers that years of chemical and pesticide use have poisoned our environment—not hard to do, considering elevated cancer levels, increases in asthma, and fertility disorders, among other afflictions attributed to environmental factors. Rodale places blame for U.S. reliance on chemical-saturated farming, especially employing the use of genetically modified seeds, mostly on powerful chemical companies' manipulative advertising doublespeak, but also on government protection of conventional farmers. In her strongest section delineating “a year in the life of a chemical farmer,” Rodale shares clarifying findings from her own focus group that these farmers become dependent on chemical companies for their products and can't see another way, even when costs keep going up, soil is depleted, and yields decrease. In the end, Rodale does a vigorous job of debunking myths plaguing both sides. (May)
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Product Details

  • ISBN-13: 9781609611361
  • Publisher: Rodale Press, Inc.
  • Publication date: 3/1/2011
  • Pages: 240
  • Sales rank: 600,112
  • Product dimensions: 5.40 (w) x 8.30 (h) x 0.70 (d)

Meet the Author

Maria Rodale is the CEO and Chairman of Rodale Inc., the world’s leading multimedia company with a focus on health, wellness, and the environment, and the largest independent book publisher in the United States. Rodale reaches 70 million people worldwide through brands such as Prevention and Men’s Health; through books such as The South Beach Diet and Al Gore’s An Inconvenient Truth; and through numerous digital properties. She is founding editor of the company’s newest online venture, Rodale.com, which features the latest news and information about healthy living on a healthy planet, as well as her blog, Maria's Farm Country Kitchen.

 

Maria Rodale joined the family business in 1987, first working in circulation and direct marketing and eventually leading Rodale’s in-house direct marketing agency. In 1998, she served as director of strategy, where she led the strategic review, planning processes, and management changes that refocused the company on publishing information on healthy, active lifestyles. She also led the company’s Organic Living division, Rodale’s first integrated brand division, where she was the Editor-in-Chief of Organic Gardening and oversaw all of Rodale’s gardening books. She joined the Rodale board in 1991 and was elected Chairman in 2007.

 

She has won numerous awards, including in 2004 the National Audubon Society’s “Rachel Carson Award” and in 2007 the United Nations Population Fund’s “Award for the Health and Dignity of Women.” In 2009 she was named to Pennsylvania’s “Best 50 Women in Business” List. She is also a member of the board of Bette Midler’s New York Restoration Project, co-chair of the Rodale Institute, and a board member of the Lehigh Valley Health Network.

 

Maria is a mother, an activist, and a businesswoman and has made promoting the benefits of an organic lifestyle both her personal mission and her business. She lives in an ecologically friendly house in Bethlehem, PA, with her husband, three children, one dog, one cat, and six guinea hens.

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Table of Contents

Foreword Eric Schlosser ix

Introduction xiii

Part 1 The Great Chemical Experiment (In Which We Are All Guinea Pigs)

1 We Have Poisoned Our Soil, Our Water, and Our Air 3

2 We Have Poisoned Ourselves and Our Children 17

Part 2 The Tortuous Journey to Our Extinction

3 Chemical Farming Today 43

4 The Birth of Our Chemical Addiction 65

5 How Industry and the Government Have Betrayed Us 88

Part 3 The Age of Healing

6 Organic Farming Today 141

7 The Truth about Modern Organic Farming 155

8 Five Solutions That Might Save Us 184

Epilogue 195

Acknowledgments 202

Notes 207

Index 217

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Customer Reviews

Average Rating 3
( 6 )
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Sort by: Showing all of 6 Customer Reviews
  • Posted April 25, 2011

    A MUST read - finally the FACTS.

    I put all the other articles on the subjects of Chemicals in our food and water that are making us sick, not just the occasional "sniffles", but the Cancers, ADD, Arthritis, Birth defects and so many deceases, and the Organic Manifesto captures the ENTIRE scope of the Political control of our HEALTH. The Author has done her duty in sharing her knowledge with the WORLD. My knowledge on ORGANIC has expanded to the core of my Being. This book has strongly encouraged me to make sure every individual I know will be wiser when it comes to protecting not only their Bodies, but also the precious ENVIRONMENT which we desperately need to survive.

    1 out of 1 people found this review helpful.

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  • Posted April 9, 2010

    more from this reviewer

    I Also Recommend:

    This book will change the way you look at produce!

    Organic Manifesto makes excellent argument for the case of organic farming. The book exposes the myth that "conventional" farming techniques are necessary to feed the world in an affordable way. In fact, organic farming would not requre the massive amounts of government funds that currently go into our food production today- the hidden costs that we do not see reflected on the price tag at the grocery store. This book also shows why eating organic is much more important than eating local when it comes to both our health and the health of the environment. While the average reader might find this book a little dry, it is an excellent resource for people who have read Michael Pollan's books and wish to learn more.

    1 out of 1 people found this review helpful.

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  • Anonymous

    Posted July 4, 2010

    Yawn!

    Pedantic and boring. Ponderous even though I agree with the arguments the author advances. Believe me, you've read it all before in a much more interesting presentation. Kudos to Ms. Rodale for her passion, but save your money and just buy organic.

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    Posted May 17, 2010

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    Posted June 25, 2010

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  • Anonymous

    Posted May 28, 2010

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