Our Daily Meds: How the Pharmaceutical Companies Transformed Themselves into Slick Marketing Machines and Hooked the Nation on Prescription Drugs

Our Daily Meds: How the Pharmaceutical Companies Transformed Themselves into Slick Marketing Machines and Hooked the Nation on Prescription Drugs

by Petersen
     
 

Step right up! Award-winning journalist Melody Petersen shows how America has become the world's greatest medicine show See more details below

Overview

Step right up! Award-winning journalist Melody Petersen shows how America has become the world's greatest medicine show

Product Details

ISBN-13:
9780374228279
Publisher:
Farrar, Straus and Giroux
Publication date:
03/18/2008
Pages:
448
Product dimensions:
6.00(w) x 9.00(h) x 1.43(d)

Table of Contents

Introduction     3
Rx Republic
Creating Disease     15
Midwestern Medicine Show     38
Chemical Imbalance     80
The Rise of the Medicine Merchants
The Early Years     115
An Awakening: The Age of the Blockbuster     133
Ghostwriters and Secret Studies     173
"Neurontin for Everything"     212
A Bitter Pill
Altered State     255
Deadly Doses     294
Epilogue     316
Notes     339
Bibliography     409
Acknowledgments     413
Index     415

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