Packaging Girlhood: Rescuing Our Daughters from Marketers' Schemes / Edition 1
  • Packaging Girlhood: Rescuing Our Daughters from Marketers' Schemes / Edition 1
  • Packaging Girlhood: Rescuing Our Daughters from Marketers' Schemes / Edition 1

Packaging Girlhood: Rescuing Our Daughters from Marketers' Schemes / Edition 1

by Sharon Lamb, Lyn Mikel Brown
     
 

ISBN-10: 0312352506

ISBN-13: 9780312352509

Pub. Date: 08/08/2006

Publisher: St. Martin's Press

Advance praise for Packaging Girlhood

"Be prepared to be shocked and saddened as you come to see the world of sex, shopping, media, body-fat, and self-esteem through the wide eyes of today's American girls. Be prepared, also, to find invaluable guidance and insight from authors Sharon Lamb and Lyn Brown who know our daughters from inside out. This is a

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Overview

Advance praise for Packaging Girlhood

"Be prepared to be shocked and saddened as you come to see the world of sex, shopping, media, body-fat, and self-esteem through the wide eyes of today's American girls. Be prepared, also, to find invaluable guidance and insight from authors Sharon Lamb and Lyn Brown who know our daughters from inside out. This is a must-read for parents and teachers who want to steer girls away from marketing schemes that distort female power and authority, and towards true self-acceptance and authentic empowerment."

-Polly Young-Eisendrath, author of Women and Desire and The Resilient Spirit

"Lyn Mikel Brown and Sharon Lamb have that rare gift of translating cutting edge research and analysis into strategies and information that every parent (and every girl) can use in daily life. In Packaging Girlhood, they provide solid ways for families to help girls stay rooted in reality while buffeted by the powerful winds of commercialism. In the process, we parents learn more than a little about staying rooted in reality ourselves. This is the kind of guidance that families need, especially if they think they are immune from marketers' schemes."

-Joe Kelly, President, Dads and Daughters

"With compassion, insight, and humor,[Lamb and Brown] unravel and demystify the messages girls confront throughout their development, and they offer adults useful tools to help girls resist their powerful pull. Packaging Girlhood is filled with useful information and practical suggestions for adults wishing to help girls critique and rewrite consumer culture's narrow and toxic portrayals of girls. Never judgmental and always illuminating, Packaging Girlhood reflects Lamb and Brown's deep respect for girls and their first-hand understanding of the dilemmas of parenting."

-Lynn M. Phillips, Ph.D., Department of Communications, University of Massachusetts at Amherst

"A tour de force of excellent scholarship put in a very readable context and chock full of practical suggestions to parents for change! In Packaging Girlhood, Lamb and Brown expose the manner in which our daughters whom we believed had been newly reinforced with "girl power" actually remain enslaved in the gender straitjacket of a narrow and distorted set of messages about what being a "real girl "or young adult female is all about.

A must read for anyone who teaches, works with or wishes to support girls (from tots to teens) in our society and for every parent of a daughter who wants to give her child a legacy of meaningful possibilities instead of a prepackaged world of inhibiting stereotypes."

-William S. Pollack, Ph.D., author of Real Boys: Rescuing Our Sons from the Myths of Boyhood

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Product Details

ISBN-13:
9780312352509
Publisher:
St. Martin's Press
Publication date:
08/08/2006
Edition description:
First Edition
Pages:
336
Product dimensions:
6.36(w) x 9.51(h) x 1.17(d)

Table of Contents

Ch. 1Pretty in pink : what girls wear13
Ch. 2See no evil? : what girls watch57
Ch. 3Do you hear what I hear? : what girls listen to117
Ch. 4Reading between the lines : what girls read156
Ch. 5Wanna play? : what girls do210
Ch. 6Rebel, resist, refuse : sample conversations with our daughters263

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