Partisan Bonds: Political Reputations and Legislative Accountability

Partisan Bonds: Political Reputations and Legislative Accountability

by Jeffrey D. Grynaviski
     
 

ISBN-10: 0521764068

ISBN-13: 9780521764063

Pub. Date: 03/31/2010

Publisher: Cambridge University Press

Political scientists have long painted American voters’ dependence on partisan cues at the ballot box as a discouraging consequence of their overall ignorance about politics. Taking on this conventional wisdom, Jeffrey D. Grynaviski advances the provocative theory that voters instead rely on these cues because party brand names provide credible information about…  See more details below

Overview

Political scientists have long painted American voters’ dependence on partisan cues at the ballot box as a discouraging consequence of their overall ignorance about politics. Taking on this conventional wisdom, Jeffrey D. Grynaviski advances the provocative theory that voters instead rely on these cues because party brand names provide credible information about how politicians are likely to act in office, despite the weakness of formal party organization in the United States. Among the important empirical implications of his theory, which he carefully supports with rigorous data analysis, are that voter uncertainty about a party’s issue positions varies with the level of party unity it exhibits in government, that party preferences in the electorate are strongest among the most certain voters, and that party brand names have meaningful consequences for the electoral strategies of party leaders and individual candidates for office.

Product Details

ISBN-13:
9780521764063
Publisher:
Cambridge University Press
Publication date:
03/31/2010
Series:
Political Economy of Institutions and Decisions Series
Edition description:
New Edition
Pages:
260
Product dimensions:
6.10(w) x 9.00(h) x 1.10(d)

Table of Contents

1. Introduction; 2. Theory; 3. Voter learning about parties; 4. Party unity and the strength of party preferences; 5. Reconciling candidate and party brand names; 6. Brand names and party strategy; 7. Conclusion.

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