Peak: How Great Companies Get Their Mojo from Maslow / Edition 1

Peak: How Great Companies Get Their Mojo from Maslow / Edition 1

4.4 5
by Chip Conley
     
 

View All Available Formats & Editions

ISBN-10: 0787988618

ISBN-13: 9780787988616

Pub. Date: 09/21/2007

Publisher: Wiley

After fifteen years of rising to the pinnacle of the hospitality industry, Chip Conley's company was suddenly undercapitalized and overexposed in the post-dot.com, post-9/11 economy. For relief and inspiration, Conley, the CEO and founder of Joie de Vivre Hospitality, turned to psychologist Abraham Maslow's iconic Hierarchy of Needs. This book explores how Conley's

Overview

After fifteen years of rising to the pinnacle of the hospitality industry, Chip Conley's company was suddenly undercapitalized and overexposed in the post-dot.com, post-9/11 economy. For relief and inspiration, Conley, the CEO and founder of Joie de Vivre Hospitality, turned to psychologist Abraham Maslow's iconic Hierarchy of Needs. This book explores how Conley's company "the second largest boutique hotelier in the world" overcame the storm that hit the travel industry by applying Maslow's theory to what Conley identifies as the key Relationship Truths in business with Employees, Customers and Investors.

Part memoir, part theory, and part application, the book tells of Joie de Vivre's remarkable transformation while providing real world examples from other companies and showing how readers can bring about similar changes in their work and personal lives. Conley explains how to understand the motivations of employees, customers, bosses, and investors, and use that understanding to foster better relationships and build an enduring and profitable corporate culture.

Product Details

ISBN-13:
9780787988616
Publisher:
Wiley
Publication date:
09/21/2007
Series:
J-B US non-Franchise Leadership Series, #32
Pages:
288
Sales rank:
198,681
Product dimensions:
6.00(w) x 9.10(h) x 1.20(d)

Table of Contents

Foreword ix

Preface to the Updated Edition xi

Preface xiii

PART ONE: MASLOW AND ME 1

1 Toward a Psychology of Business 3

2 Karmic Capitalism 17

3 The Relationship Truths 33

PART TWO: RELATIONSHIP TRUTH 1: THE EMPLOYEE PYRAMID 45

4 Creating Base Motivation 47

5 Creating Loyalty 64

6 Creating Inspiration 81

PART THREE: RELATIONSHIP TRUTH 2: THE CUSTOMER PYRAMID 103

7 Creating Satisfaction 105

8 Creating Commitment 125

9 Creating Evangelists 142

PART FOUR: RELATIONSHIP TRUTH 3: THE INVESTOR PYRAMID 169

10 Creating Trust 171

11 Creating Confidence 188

12 Creating Pride of Ownership 201

PART FIVE: PUTTING THE TRUTHS INTO ACTION 215

13 The Heart of the Matter 217

14 Creating a Self-Actualized Life 231

References 245

Acknowledgments 253

The Author 257

Index 259

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >

Peak: How Great Companies Get Their Mojo from Maslow 4.3 out of 5 based on 0 ratings. 4 reviews.
Anonymous More than 1 year ago
TBabij More than 1 year ago
Chip tells a great story of how you can use Maslow's hierarchy of needs in business situations. He explains how this helped his companies survive. He takes you from the highs of the dot-com era to post 911 drought from the eyes of a boutique Hotelier in Northern California. How can you provide Self Actualization the top of peoples needs to team members who clean hotel rooms? Chip provides a thought process that works.
Anonymous More than 1 year ago
Anonymous More than 1 year ago