Perception and Imaging / Edition 2

Perception and Imaging / Edition 2

by Richard D. Zakia
     
 

ISBN-10: 024080466X

ISBN-13: 9780240804668

Pub. Date: 12/28/2001

Publisher: Taylor & Francis

Dr. Zakia demonstrates how the eye organizes information through a wide variety of images including: photographs, paintings, sculptures, moving images, video, animation, digital imaging, computer displays, and multimedia. With an up-to-date discussion of such topics as subliminals and morphics, anyone creating visual images will benefit from this approach to

Overview

Dr. Zakia demonstrates how the eye organizes information through a wide variety of images including: photographs, paintings, sculptures, moving images, video, animation, digital imaging, computer displays, and multimedia. With an up-to-date discussion of such topics as subliminals and morphics, anyone creating visual images will benefit from this approach to perception. Each chapter concludes with a series of hands-on exercises. Although addressed to photographers and graphic designers, Perception and Imaging is intended for anyone seriously concerned in the shaping or making of visual messages and visual environments. All have a common purpose- visual communication and expression.

Product Details

ISBN-13:
9780240804668
Publisher:
Taylor & Francis
Publication date:
12/28/2001
Edition description:
Older Edition
Pages:
336
Product dimensions:
6.90(w) x 9.90(h) x 0.70(d)

Table of Contents

Selection (Ganzfeld, Notan, Camouflage, Exercises)
Gestalt Grouping
Memory and Association
Space, Time and Color
Contours
Illusion and Ambiguity
Time Morphics
Personality
Subliminals
Critiquing Photographs

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >