The Perfect Pitch


Learn how to communicate through a memorable and passionate pitch that will make you and your story a winner. A terrific book for anyone interested in how showbiz works.

Audience: Both new and experienced producers, screenwriters and filmmakers as well as sales and marketing professional for various industries.

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Learn how to communicate through a memorable and passionate pitch that will make you and your story a winner. A terrific book for anyone interested in how showbiz works.

Audience: Both new and experienced producers, screenwriters and filmmakers as well as sales and marketing professional for various industries.

Read More Show Less

Product Details

  • ISBN-13: 9780941188319
  • Publisher: Wiese, Michael Productions
  • Publication date: 6/28/2001
  • Edition description: Older Edition
  • Pages: 188
  • Product dimensions: 6.06 (w) x 9.00 (h) x 0.47 (d)

Meet the Author

Rotcop has served as creative head of Embassy Pictures, Hanna-Barbera, Transworld Pictures, and Canon Films. He produces Pitchmart, Hollywood's biggest screenplay pitch event.

Shea is a Producer and Director, and the Chairman of the Producers Outreach Program for The Scriptwriters Network.

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Sort by: Showing 1 Customer Reviews
  • Anonymous

    Posted April 12, 2003


    Our literary agency has been using Ken's methods with superior success, both in pitching to NY trade publishers and to Hollywood studios and production companies. Ken Rotcop has done something no one else has: compiled more than 30 years' experience in 150+ pages of breezy conversation for experienced and would-be writers of screenplays. The book is more than a tool for developing and honing your various forms of the BIG PITCH; it is a superior sales tool that teaches the reader how to be a saleperson. Granted, entire volumes could be written that detail the selling process, in step-by-step, Betty Crocker fashion. Ken takes the best of the best sales tools on the market and combines them with real-world examples to produce a superior demo of how to design and build your pitch, how to approach potential producers and studio executives, and how to get them to read your script. Ken explains to us that life is a pitch. In one example, he shares with us how one of his workshop participant's memorable moments: 'I joined Ken's workshop because I was told if you want to learn how to pitch, he's the guy to see. A few weeks later, I met the girl of my dreams. After we dated a while, I proposed. Well, not exactly proposed, rather I pitched her on why she should marry me. She said yes! Damn, that Rotcop's good!' The Perfect Pitch includes priceless info on how to develop the various pitches: synopsis/treatment, log line, phone pitch and query letter, with examples of each one. What's more, Ken shares many insider secrets that a beginning screenwriter may not learn until they've had several years in the biz. He provides a list of key questions studio people ask screenwriters, how they're likely to respond to gimmicks and props, gives 15 essential points for young writers, shows writers how to overcome fear and insecurity (heck, it's all just chemistry: change your behavior and you change your chemistry; change that and you change your life!), shares what top agents and producers like to see in the way of pitches, tips from writers who've successfully pitched their work and sold their screenplays, what types of attachments to include with your pitch, lists contests that writers should consider entering, and concludes with some poignant thoughts about giving The Perfect Pitch. This book is a MUST HAVE, not only for screewriters, but also writers of novels and nonfiction. You must learn to be a consummate salesperson. You must learn to pitch yourself and your work to agents, editors, publishers, producers, studio executives, etc. And, of course, if you're in the market for a 'dream guy' or 'dream girl,' you must learn to pitch to them, as well. And if this book's advice and knowledge weren't enough, readers are told how to contact Ken about participating in his workshops and the world-famous Pitchmart, where 25 studio executives and producers come together twice a year to listen to pitches by Ken's students. You must be a workshop student to pitch here. You owe it to yourself to read The Perfect Pitch, contact Ken and then pitch your work to top people. Even if you don't want to sell your work to those participating studio people, it gives one the opportunity to rehearse! rehearse! rehearse! Dean Garner KNI Literary Santa Barbara, California

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