Perspectives on Strategy from the Boston Consulting Group

Overview

A collection of the best thinking from one of the most innovative management consulting firms in the world

The Boston Consulting Group is an innovator in business strategy worldwide. In fact, BCG and its founder, Bruce D. Henderson, may be best known internationally as the creators and architects of the discipline of business strategy. Innovative business concepts originating at the firm include "cash cow," "experience curve," "segment-of-one® marketing," "time-based ...

See more details below
Available through our Marketplace sellers.
Other sellers (Hardcover)
  • All (33) from $1.99   
  • New (4) from $18.00   
  • Used (29) from $1.99   
Close
Sort by
Page 1 of 1
Showing All
Note: Marketplace items are not eligible for any BN.com coupons and promotions
$18.00
Seller since 2010

Feedback rating:

(24)

Condition:

New — never opened or used in original packaging.

Like New — packaging may have been opened. A "Like New" item is suitable to give as a gift.

Very Good — may have minor signs of wear on packaging but item works perfectly and has no damage.

Good — item is in good condition but packaging may have signs of shelf wear/aging or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Acceptable — item is in working order but may show signs of wear such as scratches or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Used — An item that has been opened and may show signs of wear. All specific defects should be noted in the Comments section associated with each item.

Refurbished — A used item that has been renewed or updated and verified to be in proper working condition. Not necessarily completed by the original manufacturer.

New
1998 Hardcover First Edition; Second Printing New in New dust jacket 0471248339. Book and DJ are New, first edition, 2nd printing, B-18, ; 9.21 X 6.22 X 1.12 inches; 336 pages.

Ships from: Lynn, MA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$35.55
Seller since 2010

Feedback rating:

(57)

Condition: New
"New, ships through UPS and DHL. Excellent customer service. Satisfaction guaranteed!! "

Ships from: STERLING HEIGHTS, MI

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
$46.57
Seller since 2014

Feedback rating:

(0)

Condition: New
Hardcover New in new dust jacket. Brand New US edition, 3-5 days shipping!

Ships from: Sausalito, CA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$50.00
Seller since 2014

Feedback rating:

(187)

Condition: New
Brand new.

Ships from: acton, MA

Usually ships in 1-2 business days

  • Standard, 48 States
  • Standard (AK, HI)
Page 1 of 1
Showing All
Close
Sort by
Sending request ...

Overview

A collection of the best thinking from one of the most innovative management consulting firms in the world

The Boston Consulting Group is an innovator in business strategy worldwide. In fact, BCG and its founder, Bruce D. Henderson, may be best known internationally as the creators and architects of the discipline of business strategy. Innovative business concepts originating at the firm include "cash cow," "experience curve," "segment-of-one® marketing," "time-based competition," and "capabilities-based competition." Now, for the ?rst time, BCG’s most influential writings are gathered in a comprehensive collection, offering serious-minded readers access to BCG’s thinking on the theory, development, and practice of business strategy.

"The majority of products in most companies are cash traps. . . . [They] are not only worthless, but a perpetual drain on corporate resources."

"Use more debt than your competition or get out of the business."

"Displacement of high-cost competitors by lower prices benefits the customer."

"As a strategic weapon, time is the equivalent of money, productivity, quality, even innovation."

"When brands become business systems, brand management becomes far too important to leave to the marketing department."

"The winning organization of the future will look more like a collection of jazz ensembles than a symphony orchestra."

"Most of our organizations today derive from a model whose original purpose was to control creativity."

"Dumping should be encouraged. It is a gift from the nation that provides the products."

"Taxes should be levied when, and only when, individuals disinvest in order to consume. Capital still at work should not be taxed at all."

Read More Show Less

Product Details

  • ISBN-13: 9780471248330
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 2/1/1998
  • Edition number: 1
  • Pages: 336
  • Product dimensions: 6.22 (w) x 9.21 (h) x 1.12 (d)

Meet the Author

CARL W. STERN is President and CEO of The Boston Consulting Group. He has been with BCG for seventeen years, and his clients have included leading international consumer packaged goods companies, financial services, and manufacturing companies. He holds an MBA from Stanford Business School.
GEORGE STALK Jr. is a senior vice president with The Boston Consulting Group, head of BCG’s innovation and marketing initiatives, and comanager of BCG’s Toronto office. He is coauthor of the critically acclaimed Competing Against Time, and Kaisha: The Japanese Corporation. His articles have appeared in numerous business publications, including the Harvard Business Review. He holds an MBA from the Harvard Business School.
Read More Show Less

Read an Excerpt

Excerpts from Perspectives on Stragegy:

'Most of our organizations today derive from a model whose original purpose was to control creativity.' p>'When brands become business systems, brand management becomes far too important to leave to the marketing department.'

'Use more debt than your competition or get out of the business.'

[Business] competition is a battle royal in which there are many contenders, each of whom must be dealt with individually. Victory, if achieved, is more often won in the mind of a competitor than in the economic arena.'

Read More Show Less

Table of Contents

THE NATURE OF BUSINESS STRATEGY.

THE DEVELOPMENT OF BUSINESS STRATEGY.

Foundations.

Milestones.

THE PRACTICE OF BUSINESS STRATEGY.

The Customer: Segmentation and Value Creation.

Time-Based Competition.

Performance Measurement.

Resource Allocation.

Organizational Design.

Leadership and Change.

BUSINESS THINKING.

SOCIAL COMMENTARY.

Index.

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)