Persuading People: Expert Solutions to Everyday Challenges

Persuading People: Expert Solutions to Everyday Challenges

by Harvard Business School Press
     
 

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Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to:
· Build your credibility
· Adapt your pitch to your audience
· Win your listeners' minds and…  See more details below

Overview

Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to:
· Build your credibility
· Adapt your pitch to your audience
· Win your listeners' minds and hearts
· Overcome resistance to your proposals
· Leverage the forces that move people to embrace new ideas

Product Details

ISBN-13:
9781422163856
Publisher:
Harvard Business Review Press
Publication date:
02/28/2008
Series:
Pocket Mentor
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
91
File size:
1 MB

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