Photographer's Guide to Wedding Album Design and Sales

Photographer's Guide to Wedding Album Design and Sales

4.5 2
by Bob Coates
     
 

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Full of instructive images and insightful hints, this book is indispensable for photographers who want to boost their wedding-album business. Showcased are the album styles of 15 top wedding photographers, with insight provided into each artist's creative process, client service skills, and album design. Examples include Michael Ayers's one-of-a-kind pop-up albums;

Overview

Full of instructive images and insightful hints, this book is indispensable for photographers who want to boost their wedding-album business. Showcased are the album styles of 15 top wedding photographers, with insight provided into each artist's creative process, client service skills, and album design. Examples include Michael Ayers's one-of-a-kind pop-up albums; photojournalism trendsetter Andy Marcus's magical designs; and Gigi Clark's unique presentation in an archival box. Savvy photographers will learn how to turn an album purchase into a multiple-album sale, how to add on à la carte images, and how to make networking and referrals generate business so they can concentrate on photography.

Product Details

ISBN-13:
9781584280989
Publisher:
Amherst Media, Incorporated
Publication date:
03/01/2003
Pages:
128
Product dimensions:
8.56(w) x 10.80(h) x 0.41(d)

Meet the Author

Bob Coates has written numerous articles for industry magazines such as "Photo Electronic Imaging," "Professional Photographer," "Rangefinder," and "Shutterbug." His photography has appeared in "National Geographic," "New York Daily News," and "Studio Photography and Design." He lives in Sedona, Arizona.

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Photographer's Guide to Wedding Album Design and Sales 4.7 out of 5 based on 0 ratings. 7 reviews.
Anonymous More than 1 year ago
foto2see More than 1 year ago
A broad and nice view of different wedding photographers and their take on designing coffee table wedding books. A nice insight as to their various styles, likes, and ideas on how they are designed.
Guest More than 1 year ago
What a great read. Coates has included the thoughts and ideas of 15 of the best Wedding Photographers from here and abroad. The book gives a terrific insight into the business of Wedding Photography.
Guest More than 1 year ago
Leaning from the works of professional photographers is a proven successful technique. Mr.Coates has created a tutorial here that will open your eyes and your mind to unlimited possibilities. The unique comparisons of albums created by 15 pros is delightfully informative. Buy it now !
Guest More than 1 year ago
WOW!! This book is full of GREAT information. I just got it yesterday and have read it from cover to cover. It is amazing the ideas for wedding albums that are in there - things sure have changed since I got married. My little white book of 4 x 6 photos just doesn't cut it anymore. After reading Bob's book and shooting my first wedding, I am going to use the book to be more creative at making a wedding album for my clients. I know they will love them!!
Guest More than 1 year ago
With 15 of the industries top wedding photographers giving tips and advice, this book has been a big help. This book is perfect for any wedding photographer that wants to improve their sales. I've used many of the ideas in my own business and continue to grow both artistically and financially. I refer to it often. The best 25 bucks I've spent on a book in a long time!
Guest More than 1 year ago
When I first thought of the concept for this book it was going to be a 'how to' along with a listing of album companies and terminology. As I was interviewing the other photographers it became apparent that the album you sell your client depends on how you market, talk to the bride, shoot , present images and more. The book became full of ideas for your whole business as well as a guide to the new album designs available. I want to thank the photographers who shared their ideas and vision for making this book a reality.