Playful Audience: From Talk Show Viewers to Internet Users

Playful Audience: From Talk Show Viewers to Internet Users

by Tony Wilson
     
 
Wilson (Monash U., Melbourne) presents experimental and theoretical approaches to understanding how audiences use television and the Internet, finding the essence of play to be at the core of the experience. He emphasizes how people in China, India, and Malay consume screen media produced in the West. Annotation ©2004 Book News, Inc., Portland, OR

Overview

Wilson (Monash U., Melbourne) presents experimental and theoretical approaches to understanding how audiences use television and the Internet, finding the essence of play to be at the core of the experience. He emphasizes how people in China, India, and Malay consume screen media produced in the West. Annotation ©2004 Book News, Inc., Portland, OR

Product Details

ISBN-13:
9781572735293
Publisher:
Hampton Press, Incorporated
Publication date:
08/28/2003
Pages:
336
Product dimensions:
5.91(w) x 8.66(h) x (d)

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