Poor Richard's Email Publishing: Newsletters, Bulletins, Discussion Groups and Other Powerful... / Edition 1

Poor Richard's Email Publishing: Newsletters, Bulletins, Discussion Groups and Other Powerful... / Edition 1

by Chris Pirillo, Pirillo, Chris, Peter Kent Pirillo
     
 

ISBN-10: 0966103254

ISBN-13: 9780966103250

Pub. Date: 01/28/1999

Publisher: Top Floor Publishing

From the editor of "Poor Richard's Web Site News" comes information on how to build a business online using the fastest-growing Internet communications technology. Kent shows how to use email to create newsletters, new bulletins, and other powerful communication tools.

Overview

From the editor of "Poor Richard's Web Site News" comes information on how to build a business online using the fastest-growing Internet communications technology. Kent shows how to use email to create newsletters, new bulletins, and other powerful communication tools.

Product Details

ISBN-13:
9780966103250
Publisher:
Top Floor Publishing
Publication date:
01/28/1999
Series:
Poor Richard's Series
Edition description:
New Edition
Pages:
352
Product dimensions:
7.05(w) x 10.01(h) x 0.81(d)

Table of Contents

Chapter 1: Are You Ready?
Chapter 2: E-mail Primer--How It All Works
Chapter 3: Why E-mail? Little Glamour, Plenty of Results
Chapter 4: How to Communicate without Spamming
Chapter 5: E-mail & Websites--Natural Partners
Chapter 6: Configuring a Domain's E-mail Account
Chapter 7: Subscription Management
Chapter 8: Publishing E-Mail Newsletters
Chapter 9: Working with Text Newsletters
Chapter 10: Working with HTML Newsletters
Chapter 11: Working with Discussion Groups
Chapter 12: Finding a High-Powered List Service
Chapter 13: Guerilla Promotions
Chapter 14: Money from Your Mailing List
Appendix A: List Service Providers
Appendix B: Mailing List Software
Appendix C: Electronic Publishing Resources
Appendix D: Semi-Random List of Electronic Publications
Appendix E: E-mail Programs
Appendix F: A Handful of E-Publishing Tips to Keep in Mind
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