Mentimos a nivel individual y a nivel colectivo, en trivialidades y en grandes escándalos financieros, en nuestra vida cotidiana y sobre nuestro pasado. Dejamos la ética de lado por un pequeño descuento, un placer carnal, una nota más alta, una codicia desenfrenada o la leve ventaja respecto a nuestro competidor directo. Políticos, deportistas, jueces, niños, hombres y mujeres. Y sin embargo, todos nosotros nos definimos como íntegros y honrados. Dan Ariely se sumerge en los pliegos y claroscuros de la mente ...
Mentimos a nivel individual y a nivel colectivo, en trivialidades y en grandes escándalos financieros, en nuestra vida cotidiana y sobre nuestro pasado. Dejamos la ética de lado por un pequeño descuento, un placer carnal, una nota más alta, una codicia desenfrenada o la leve ventaja respecto a nuestro competidor directo. Políticos, deportistas, jueces, niños, hombres y mujeres. Y sin embargo, todos nosotros nos definimos como íntegros y honrados. Dan Ariely se sumerge en los pliegos y claroscuros de la mente para entender qué nos hace mentir y de que forma nos protegemos de ello, respondiendo a preguntas tales como; ¿Mentimos más cuando nos obligan a colaborar? ¿Son los creyentes más honestos? ¿Sobre qué temas nos resulta más sencillo mentir? ¿El miedo a ser descubiertos reduce nuestra tendencia al engaño? ¿Es el autoengaño una forma de protección?
Dan Ariely is the James B. Duke Professor of Behavioral Economics at Duke University, with appointments at the Fuqua School of Business, the Center for Cognitive Neuroscience, and the Department of Economics. He is also the founder of the Center for Advanced Hindsight and a visiting professor at MIT's Media Lab. Over the years he has won numerous scientific awards. Dan wrote this book while he was a fellow at the Institute for Advance Study at Princeton.
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Overview
Mentimos a nivel individual y a nivel colectivo, en trivialidades y en grandes escándalos financieros, en nuestra vida cotidiana y sobre nuestro pasado. Dejamos la ética de lado por un pequeño descuento, un placer carnal, una nota más alta, una codicia desenfrenada o la leve ventaja respecto a nuestro competidor directo. Políticos, deportistas, jueces, niños, hombres y mujeres. Y sin embargo, todos nosotros nos definimos como íntegros y honrados. Dan Ariely se sumerge en los pliegos y claroscuros de la mente ...