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Portrait of a Burger as a Young Calf: The Story of One Man, Two Cows, and the Feeding of a Nation [NOOK Book]


When Peter Lovenheim stood in line at McDonald's to buy a Happy Meal for his daughter, which would come with a Teenie Beanie Baby—either a cow named "Daisy" or a bull named "Snort," he found it strange that young children would be expected to play with cuddly toy cows one minute and eat the grilled remains of real ones the next. Lovenheim suddenly saw the disconnect between what we eat and our knowledge of where our food comes from. Determined to understand the process by which living animals become food, ...
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Portrait of a Burger as a Young Calf: The Story of One Man, Two Cows, and the Feeding of a Nation

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When Peter Lovenheim stood in line at McDonald's to buy a Happy Meal for his daughter, which would come with a Teenie Beanie Baby—either a cow named "Daisy" or a bull named "Snort," he found it strange that young children would be expected to play with cuddly toy cows one minute and eat the grilled remains of real ones the next. Lovenheim suddenly saw the disconnect between what we eat and our knowledge of where our food comes from. Determined to understand the process by which living animals become food, Lovenheim bought two calves from the dairy farm where they were born and asked permission to spend as much time as necessary hanging around and observing everything that happened in their lives.

Portrait of a Burger is the true story of Lovenheim's hands-on journey into the diary and beef industries as he follows his calves from "conception to consumption." In the process, he gets to know the hard-working people who raise our cattle and make milk products and beef. He supplies us with a "fly on the wall" view of the animals we use to put food on America's tables.
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Editorial Reviews

Publishers Weekly
A more generous view of the beef industry than Eric Schlosser's recent Fast Food Nation, this anecdotal account follows a cow's life from conception to consumption. Lovenheim (Mediate, Don't Litigate), a professional mediator, was buying his daughter a McDonald's Happy Meal with a coveted Beanie Baby cow when he was struck by how little most beef-eaters know about the process that turns cute calves into juicy burgers. He found an operating dairy farm near his upstate New York home that agreed to sell him two calves, and to allow him 24-hour access to all aspects of the farm's operation. Tracing the progress of his holstein calves as they are raised for "dairy meat" (middling quality beef that ends up at mid-priced restaurants), Lovenheim offers an absorbing firsthand look at cattle-raising. How bull semen is collected, why cows are made to ingest magnets, how bulls are de-horned and castrated, how dairy cows are chosen for slaughter, why antibiotics and additives are used, how a cattle auction is conducted these are just some of the daily operations that Lovenheim illuminates while introducing readers to the men and women who work these farms. He ultimately never sets foot in a slaughterhouse, and the book is more a neutral, matter-of-fact exploration than a muckraking expos , as much about Lovenheim's own education as it is about the beef that ends up on our tables. (July) Forecast: If it can feed off the audience for last year's bestselling Fast Food Nation, recently out in paper, this low-key look at the world of cattle could realize good sales within a niche market of readers drawn to narratives rooted in getting back to nature's basics. Copyright 2002 Cahners Business Information.
Library Journal
Journalist Lovenheim's curiosity over how living things are turned into food inspired him to buy two calves and follow them from infancy to the slaughterhouse. His account of this process is a mix of agricultural science, insights into the meat business, and human-interest journalism. At its core are the personal stories of some of the people who raise beef and dairy cattle and those who slaughter them for human consumption. Along with the author, the reader discovers that much of the meat for fast-food hamburgers comes from dairy animals, either from cows whose production has slowed or from bull calves. The facts and story of beef production are presented well (and described in vivid detail with no apologies or call for reform), but the mix of science, farming, and irrelevant personal details is at times disconcerting. Recommended for public libraries. Tim McKimmie, New Mexico State Univ. Lib., Las Cruces Copyright 2002 Cahners Business Information.
Kirkus Reviews
Contemplative examination of contemporary dairy farming and the hidden support systems for our carnivorous habits. Journalist and professional mediator Lovenheim purchased three dairy calves and observed their lives from birth onward. He got the idea after watching his children play with cow-shaped Beanie Babies while cheerfully eating grilled beef in their McDonald’s Happy Meals, and this sort of picaresque irony pervades his project as he examines the disconnect in American culture about where food comes from and his own assumptions about the dairy industry. Lovenheim acquired the calves from Lawnel Farms in the Genessee River valley town of York, home to a large concentration of New York State’s dairy farms, and boarded them with a nearby farmer, Peter Vongolis. Closely watching Lawnel’s 500-cow dairy operation and Vongolis’s animal husbandry, Lovenheim achieves a detailed understanding of contemporary dairy farming, demystifying for the reader everything from the artificial insemination of cows with genetically desirable semen to high-tech approaches towards feed and milk production. He ultimately discerns less cruelty and dark ambiguity than he’d initially feared. The narrative’s most successful passages are its strong, nuanced portraits of the York farming community and the people raising his calves. Lovenheim develops paternal feelings and curiosity about the animals, which clouds his resolve to not interfere; he overplays this angle with constant meditation on his project’s ramifications, leading to some repetitious and spacey prose on the order of, say, “If my calf is thinking, what is he thinking on this cold day?” That said, this is a thorough, evenhanded view of a malignedindustry. Lovenheim offsets the grim realities of the slaughterhouse with the technical achievement, skill, and effort of dairy farmers and other workers in the enormous infrastructure that feeds America. He offers a restrained endorsement of dairy farming’s current state, yet donates his own calves to an animal sanctuary. So fair-minded it might actually appeal to both sides in the contentious meat-eating debate.
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Product Details

  • ISBN-13: 9781626756984
  • Publisher: BookBaby
  • Publication date: 4/29/2013
  • Sold by: Barnes & Noble
  • Format: eBook
  • Pages: 272
  • File size: 5 MB

Meet the Author

Peter Lovenheim

Peter Lovenheim’s articles and essays have appeared in the New York Times, New York magazine, and other publications. A graduate of Boston University School of Journalism and Cornell Law School, he is the author of four previous books, including Becoming a Mediator: An Insider’s Guide to Exploring Careers in Mediation. He lives in Rochester, New York.

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Read an Excerpt


In 1960, for summer vacation, my family drove from our suburban home in Rochester, New York, to California and back. I was seven years old. On the fourth day of our trip, somewhere in Iowa, I noticed from the back seat of my father’s blue Buick Roadmaster a large herd of grazing cattle. I asked my older sister Jane, who sat next to me, why there were so many “cows,” as I called them.

“That’s where our hamburgers come from,” she said.

My mother twisted around from the front seat. “Jane, shush!”

I asked my sister how cows become hamburgers.

“Oh, the farmers feed them,” she said, vaguely.

“Then what do they do to them?”

“They take them for a train ride.”

“Then what do they do?”

“Peter,” said my mother, “let’s play license-plate bingo.”

In the forty years since that trip, I have eaten my share of steaks, roast beef, and hamburgers, but I have never quite gotten over either my curiosity about how we turn living things into food or my wonder and uneasiness at so many animals taking so many “train rides” to satisfy our appetites. At times, over the years, I ate less meat, taking what seemed the moral high ground. At other times I simply pushed the matter from my thoughts. Today my two older children’s eating habits reflect my own ambivalence: one eats meat, the other doesn’t.

In the spring of 1997, while standing in line at McDonald’s with the daughter who eats meat, I was reminded of that long-ago road trip. McDonald’s was giving away TeenieBeanie Babies with every purchase of a Happy Meal, and my daughter was hoping to get one. Despite having ordered 100 million of the stuffed toy animals, McDonald’s couldn’t keep up with the demand. The line in which we stood extended out the front door; at the drive-through, cars were backed up to the street.

As we waited, I glanced at a countertop display of Beanie Babies. Among them I was surprised to see a bright red bull named “Snort” and a black-and-white cow named “Daisy.” It struck me as odd that a company selling ground beef would offer toys in the shape of cattle. Were children really expected to hug and play with a toy cow while eating the grilled remains of a real one? It seemed to me the McDonald’s–Beanie Baby promotion revealed a deep disconnect between what we eat and where it comes from.

This was not always the case. Until recent generations, every human culture knew intimately the source of its food. Today, however, fewer than 2 percent of Americans are engaged in farming. As a result, most of us know little about where our food comes from, and we are invested in keeping it that way because some aspects of animal agriculture make us uncomfortable. Collectively, we follow my Mom’s advice: while the cattle graze around us, we play license-plate bingo.

But I began to wonder: What might happen if I could connect the dots and actually observe up close the process by which living animals become food? Could I meet the people who raise and care for these animals, watch them as they work, learn their thoughts as they labor to feed the rest of us? How would it affect me to understand deeply a process that has both fascinated and, frankly, scared me since childhood?

But how to begin? The numbers overwhelm: we eat more than 5 billion hamburgers annually, and to produce them we slaughter nearly 45 million cattle, almost 125,000 a day, 5,000 an hour, more than one each second.

I decided to simplify the task: to see if it was possible to move backward from “billions and billions served” to just one—one live animal, and to follow that one animal all the way from birth to burger, or—as an agriculture professor I later spoke with put it—“from conception to consumption.”

My first thought was to catch a plane and head for Iowa, Kansas, or Texas to observe the vast cattle herds of the Midwest. This turned out to be unnecessary. As I soon learned, fast-food hamburger is a blend of fatty meat from cattle raised on pasture and feedlot in the South and Midwest, and lean meat from “cull” dairy cows—cows sent to slaughter when their milk production declines. Most fast-food hamburgers are at least one-half dairy cow, sometimes as much as 70 percent.

And then I learned something else I hadn’t known: not only is the state I live in, New York, the third-largest dairy state in the nation (after Wisconsin and California), but the westernmost counties that border my home in Rochester are the heart of the state’s dairy industry. In other words, within a fifty-mile radius of my suburban home, I could observe firsthand the births, lives, and deaths of the cows whose meat comprises half or more of fast-food hamburgers. I could do all my research without taking another road trip through Iowa.

Who knows why particular images from childhood have the power to shape our lives? Or why, at midlife, we may feel compelled—if we are to remain vital—to confront those images and understand their power? For some, the confrontation may require a physical challenge, like climbing a mountain, hiking the desert, or sailing the ocean. For me, it required pulling on a pair of black rubber boots, climbing into a cow barn, and coming face to face with the reality of life and death.

To begin my journey, I bought a calf.

Copyright 2002 by Peter Lovenheim
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Sort by: Showing all of 4 Customer Reviews
  • Anonymous

    Posted May 8, 2008

    an overall valuable and informational book for anyone

    While waiting in a backed up line at McDonalds in 1997, Peter Lovenheim and his daughter hoped to receive a Teenie Beanie Baby, which were given away for free with the purchase of any Happy Meal. The choices are a bull named Snort and a black and white cow named Daisy. This instantly struck him as ironic that a company selling beef would promote these toys and unfortunately revealed to him the deep disconnection between what we eat and where it comes from. This led Peter to the idea of what it would be like to raise one out of the `billions and billions served¿ from `birth to burger¿ or `conception to consumption.¿ This book displays the `behind the scenes¿ lives of the dairy farm industry, the people that make dairy and beef available to us, and the detailed lives of two calves. It is an extremely valuable book for anyone interested in where the meat we buy so readily actually comes from and the work, choices, and culture put into it. It shows an outside and realistic view of not only the day in the life of two calves, but the farmers, staff, families, and various stakeholders involved. He steps into the lives that the farming industry entails and develops a deep relationship and feeling of satisfaction and `home¿ that many people not familiar with farming life usually ignore while maintaining a straight forward, realistic, and a far from judgmental view of the diary farm industry and culture. It leaves you in suspense of what he will decide to do, follow with his original plan or let his calves live past their beef bred years.

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  • Anonymous

    Posted September 5, 2003

    Great Book!

    This is the BEST book ever!

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  • Anonymous

    Posted September 19, 2002

    Put Away Everything You Are Doing and Read This Book

    Portrait of A Burger As A Young Calf is a triumph for its author, Peter Lovenheim, as well as a triumph for animals, farmers, and all who give so much of themselves day in and day out to sustain us all. Rightfully put, this book is in a sense about "Saying Grace." What makes it a remarkable read, however, is the author's exquisite prose and ability to craft a page-turner on a subject most of us know nothing about (at least on an intimate level) - dairy farming - and make it fascinating. I predict that Portrait is a runaway Best Seller, already reviewed in the New York Times and ready to take mainstream America by gentle storm. I also predict a movie in the works, much in the way that the Woburn, MA-based hazardous waste chronicle, A Civil Action, moved almost transparently to the big screen. Portrait is a must read. And the name Peter Lovenheim is about to become a household word.

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  • Anonymous

    Posted September 6, 2002

    It Mooved Me!

    This book was not just about the raising of animals for hamburger, but about the people who make a living from it. I particularly enjoyed Lovenheim's encounter with a moral philosopher as well as with a man who was a former Ronald McDonald's clown who started a Hindu ashram. I was impressed with the level of consideration the author took with his own struggle of what to do at the time of slaughter with the 2 calves he bought and observed being raised in the typical way for meat consumption. He handles his dilemma with a lot of care. It's a good reminder of the care we should take in making tough choices that ultimately have the capacity to restore us or move us further away from serenity, peace, and who we are.

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