The Power Formula for LinkedIn Success: Kick-Start Your Business, Brand, and Job Searchby Wayne Breitbarth
This simple, user-friendly guide explains how you can access the full power of LinkedIn--including advice on making lasting business connections, building a unique personal brand, and generating significant business opportunities. Are you at a social-media disadvantage if you entered the business world before the rise of Facebook? Wayne Breitbarth argues that the… See more details below
This simple, user-friendly guide explains how you can access the full power of LinkedIn--including advice on making lasting business connections, building a unique personal brand, and generating significant business opportunities. Are you at a social-media disadvantage if you entered the business world before the rise of Facebook? Wayne Breitbarth argues that the opposite is true when it comes to LinkedIn: your experience and connections as a seasoned professional give you a leg up in harnessing the benefits of LinkedIn. You have already done a lot of the networking groundwork, and LinkedIn can extend your reach even further with minimal time each week.
Using actual screenshots of the LinkedIn website, Breitbarth demonstrates how you can take advantage of all the features of this professional networking platform. He shows you how to create a compelling profile, use keywords to improve your ability to find and be found by others, build a solid base of connections, solicit valuable recommendations, and much more. His 6-week, 2-hour-per-week startup plan and weekly maintenance plan will motivate you to make the most of your time on LinkedIn.
Wayne Breitbarth's pragmatic teaching style and engaging sense of humor are on display throughout The Power Formula for LinkedIn Success, and he shares many specific examples, stories, and illustrations that are the direct result of thirty years experience in business consulting and business ownership. Whether you are an entry-level professional, a CEO, or anywhere in between, you can benefit from this practical introduction to a powerful networking tool.
This greatly simplifies the ability of those of us not in the Facebook generation to make sense of social media and leverage LinkedIn for business success.??
--(Michael A. Dalton, Author of Simplifying Innovation)
I know of no one who knows how to use LinkedIn better than Wayne Breitbarth. --(Robert Grede, Best-selling author of Naked Marketing - The Bare Essentials and The Spur & The Sash--a novel)
- Greenleaf Book Group, LLC
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- Product dimensions:
- 5.40(w) x 8.40(h) x 0.60(d)
Meet the Author
Wayne Breitbarth is the owner of M&M Office Interiors, and he also shares his passion for social media with others through private business consulting as well as dynamic presentations to local and national audiences. His listeners are captivated by his simple, straightforward approach that results from his diverse business background. He has received recognition for his public service in the Milwaukee community and resides just outside the city with his wife of thirty years.
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Most Helpful Customer Reviews
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I was asked to provide a training to our company executives regarding LinkedIn. I purchased this book and found the information easy to use. It is well written and flowed nicely. I continue to use the book to help our staff members get LinkedIn.
I am read and use this book on a daily basis. I recommend it to anyone who really wants to learn more about Linked in and making sense of it all. Wayne helps guide you toward success on LinkedIn. I would recommend that if anyone has a chance to see Wayne in person when he talks about his book take that chance. I was inspired to work on my profile and network. "
The Power Formula for LinkedIn Success, by Wayne Breitbarth, is sort of a how to guide for new users to the the LinkedIn website, a social media site that is centered around building up your own personal networking. Breitbarth explains in depth, the way that you can make sure your profile is completed to it's fullest potential. The book also explains how you can make sure you are not compromising information or privacy while using the website, as well as ways to use LinkedIn to not only search for employment but to search for qualified employees as well. As someone who has never used LinkedIn before, I found this book to be very informative on what the website really was, as well as how to properly use it. The book was very well written and was a very quick and easy read, I was able to get through it in just two sittings. I also have to say that I like the fact that Breitbarth, though promoting LinkedIn, does not come across as the door-to-door salesman type. While reading the book, I honestly felt that the author was simply trying to help the audience better understand what the product was, and then allow them to be able to use the product to their full potential. I would highly recommend this book to anyone who is new to LinkedIn, or who wants to know more about it. Great job to the author.
Step by Step instruction on how to use LinkedIn properly. As the book itself is very useful to all registered users, it is also a very useful manual for not so computer savvy ppl [older folks :)] It showed me a lot of features and how to use them and I hope that the publisher will continue to update this edition online as new options become available on LinkedIn.
LinkedIn is the world's largest professional network with over 200 million members and growing rapidly. It is commonly known as "The Facebook for Businesspeople." LinkedIn helps you promote your products and/or services, to increase revenue, as a small business owner. This book's purpose is to efficiently use LinkedIn to accomplish all your business goals. Learn why you should make a LinkedIn profile, and what the benefits are to having one. Some would refer to a LinkedIn profile as a "resume on steroids."This book is an aid to creating and maintaing your profile to get all that you can from the service. This was so educational, as I did not know anything about LinkedIn previous to reading this book. I am excited to check out the website and make my own profile. With this book as my aid, I can't go wrong. It will guide you, as it did me, into the LinkedIn world professionally and efficiently. Overall I give this book a 5/5