The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business

The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business

4.0 1
by Yoram (Jerry) R. Wind, Colin Cook, Robert E. Gunther
     
 

ISBN-10: 0131877283

ISBN-13: 9780131877283

Pub. Date: 02/10/2006

Publisher: FT Press

50,000 copies sold, now in paperback... If you can think impossible thoughts, then you can do impossible things!!

  • The power of change: create new thinking for new solutions!
  • Includes a new introduction demonstrating the "power of impossible thinking," plus access to exclusive book summary and authors' interview at the book's

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Overview

50,000 copies sold, now in paperback... If you can think impossible thoughts, then you can do impossible things!!

  • The power of change: create new thinking for new solutions!
  • Includes a new introduction demonstrating the "power of impossible thinking," plus access to exclusive book summary and authors' interview at the book's companion Web site.

The Power of Impossible Thinking is about getting better at making sense of what's going on around you so you can make decisions that respond to reality, not inaccurate or obsolete models of the world. This bestseller reveals how mental models stand between you and the truth and how to transform them into your biggest advantage! Learn how to develop new ways of seeing, when to change to a new model, how to swap amongst a portfolio of models, how to understand complex environments and how to do "mind R and D," improving models through constant experimentation. Jerry Wind and Colin Crook review why it's so hard to change mental models and offer practical strategies for dismantling "hardened missile silos". Finally they show how to access models quickly through intuition, and assess the effectiveness of any mental model. Purchasers of this book gain access to audio summaries on a companion web site, along with a new half-hour interview with the authors.

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Product Details

ISBN-13:
9780131877283
Publisher:
FT Press
Publication date:
02/10/2006
Series:
Wharton School Publishing Paperbacks Series
Edition description:
Includes CD-ROM
Pages:
352
Sales rank:
956,287
Product dimensions:
5.90(w) x 9.00(h) x 1.10(d)

Table of Contents

(An Aside) Is This Any Way to Start a Book? xxiii

Preface xlvii

Introduction to the Paperback Edition lix

Part 1: Recognize the Power and Limits of Mental Models 1

Chapter 1: Our Models Define Our World 3

Chapter 2: Running the Miracle Mile 21

Part 2: Keeping Your Models Relevant 37

Chapter 3: Should You Change Horses? 39

Chapter 4: Paradigm Shifts Are a Two-Way Street 57

Chapter 5: Seeing a New Way of Seeing 77

Chapter 6: Sift for Sense from Streams of Complexity 93

Chapter 7: Engage in R&D of the Mind 121

Part 3: Transform Your World 139

Chapter 8: Dismantle the Old Order 141

Chapter 9: Find Common Ground to Bridge Adaptive Disconnects 157

Part 4: Act Quickly and Effectively 171

Chapter 10: Develop the Intuition to Act Quickly 173

Chapter 11: The Power to Do the Impossible 189

Chapter 12: Challenging Your Own Thinking: Personal, Business, and Society 209

Conclusion: What You Think Is What You Do 235

Appendix: The Neuroscience Behind Mental Models 239

Selected Bibliography 257

Acknowledgments 261

Index 263

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The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business 4 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago