Pragmatics in Contested Interpretation: Varied Audiences, Varied Implicatures, Varied Inferences
This open access book explores the mechanisms by which different audiences hearing the same comments made by the same speaker in the same context come to different interpretations as to the meanings behind them. The study uses a ‘pragmacognitive’ approach that fuses insights from sociopragmatics and critical discourse analysis to examine both the speaker’s intentions and the audience’s reactions. The authors explore the role and construction of context through a pragmacognitive analysis of two controversial utterances made by Donald Trump during the 2020 and 2024 presidential election campaigns and one controversial comment from President Joe Biden’s short-lived 2024 re-election campaign. They analyse in detail how these comments have been interpreted by those receiving their words within the wider political context of a highly politicised and divisive campaign, inferred by some to constitute problematic insulting behaviours and/or calls for violence while others have found them to be playful political critiques. The authors emphasise how indeterminate language, activity type conventions, and the respective identities and reality paradigms of the speakers contribute to creating varied audiences with ‘contested interpretations’. Contested interpretations are particularly apparent in cases where ambiguous, hyperbolic, or even metaphorical language is used to simultaneously conduct face-attack against individuals and organizations, and appeal to a political base of supporters. This book contributes to the growing body of scholarship in this area and will be of interest to a multidisciplinary audience including readers in linguistics, political rhetoric, and political discourse.

1147389693
Pragmatics in Contested Interpretation: Varied Audiences, Varied Implicatures, Varied Inferences
This open access book explores the mechanisms by which different audiences hearing the same comments made by the same speaker in the same context come to different interpretations as to the meanings behind them. The study uses a ‘pragmacognitive’ approach that fuses insights from sociopragmatics and critical discourse analysis to examine both the speaker’s intentions and the audience’s reactions. The authors explore the role and construction of context through a pragmacognitive analysis of two controversial utterances made by Donald Trump during the 2020 and 2024 presidential election campaigns and one controversial comment from President Joe Biden’s short-lived 2024 re-election campaign. They analyse in detail how these comments have been interpreted by those receiving their words within the wider political context of a highly politicised and divisive campaign, inferred by some to constitute problematic insulting behaviours and/or calls for violence while others have found them to be playful political critiques. The authors emphasise how indeterminate language, activity type conventions, and the respective identities and reality paradigms of the speakers contribute to creating varied audiences with ‘contested interpretations’. Contested interpretations are particularly apparent in cases where ambiguous, hyperbolic, or even metaphorical language is used to simultaneously conduct face-attack against individuals and organizations, and appeal to a political base of supporters. This book contributes to the growing body of scholarship in this area and will be of interest to a multidisciplinary audience including readers in linguistics, political rhetoric, and political discourse.

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Pragmatics in Contested Interpretation: Varied Audiences, Varied Implicatures, Varied Inferences

Pragmatics in Contested Interpretation: Varied Audiences, Varied Implicatures, Varied Inferences

Pragmatics in Contested Interpretation: Varied Audiences, Varied Implicatures, Varied Inferences

Pragmatics in Contested Interpretation: Varied Audiences, Varied Implicatures, Varied Inferences

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Overview

This open access book explores the mechanisms by which different audiences hearing the same comments made by the same speaker in the same context come to different interpretations as to the meanings behind them. The study uses a ‘pragmacognitive’ approach that fuses insights from sociopragmatics and critical discourse analysis to examine both the speaker’s intentions and the audience’s reactions. The authors explore the role and construction of context through a pragmacognitive analysis of two controversial utterances made by Donald Trump during the 2020 and 2024 presidential election campaigns and one controversial comment from President Joe Biden’s short-lived 2024 re-election campaign. They analyse in detail how these comments have been interpreted by those receiving their words within the wider political context of a highly politicised and divisive campaign, inferred by some to constitute problematic insulting behaviours and/or calls for violence while others have found them to be playful political critiques. The authors emphasise how indeterminate language, activity type conventions, and the respective identities and reality paradigms of the speakers contribute to creating varied audiences with ‘contested interpretations’. Contested interpretations are particularly apparent in cases where ambiguous, hyperbolic, or even metaphorical language is used to simultaneously conduct face-attack against individuals and organizations, and appeal to a political base of supporters. This book contributes to the growing body of scholarship in this area and will be of interest to a multidisciplinary audience including readers in linguistics, political rhetoric, and political discourse.


Product Details

ISBN-13: 9783031953446
Publisher: Springer Nature Switzerland
Publication date: 09/08/2025
Pages: 96
Product dimensions: 5.83(w) x 8.27(h) x 0.00(d)

About the Author

Samuel Bourgeois is a Postdoctoral Research Fellow at Manchester Metropolitan University, UK and a recipient of the SNSF Postdoc.Mobility grant award (#210773). His main research interests include pragmatics with a focus on (im)politeness studies focusing primarily on political rhetoric and entertaining impoliteness.

Derek Bousfield is Reader in Pragmatics and Communication and Co-Director of The Manchester Centre for Research in Linguistics at Manchester Metropolitan University, UK. He teaches and conducts research in Stylistics, Critical Pragmatics, Interactional Linguistics, Sociolinguistics, and Critical Discourse Analysis.

Table of Contents

Introduction: Pragmatics & Interpretation.- Reflections on contemporary U.S. political rhetoric and our data: With a special focus on Trump and Biden/Harris (2020 – 2024).- The case studies: Origins and contexts of the controversial utterances.- Analysis of the ‘kung flu’ incident.- Comparison of Trump’s controversial “Bloodbath” utterance incident with Biden’s controversial “Bullseye” comment incident.- Consequences and outputs.- Discussions & Conclusions.

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