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Principles of Marketing Plus NEW MyMarketing Lab with Pearson eText / Edition 14
     

Principles of Marketing Plus NEW MyMarketing Lab with Pearson eText / Edition 14

by Philip Kotler, Gary Armstrong
 

ISBN-10: 0133130983

ISBN-13: 9780133130980

Pub. Date: 09/07/2012

Publisher: Prentice Hall

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable.

Overview

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.

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Product Details

ISBN-13:
9780133130980
Publisher:
Prentice Hall
Publication date:
09/07/2012
Edition description:
New Edition
Pages:
744
Product dimensions:
11.00(w) x 8.70(h) x 1.00(d)

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