Principles of Microeconomics / Edition 7by John B. Taylor
This clearly written book offers concise, yet thorough coverage of current economic theories. Refreshing examples, engaging applications, and streamlined content simplify even the most advanced topics. MICROECONOMICS, 7th EDITION emphasizes the central idea of economics using real-world examples of how markets work, why markets are efficient when the incentives are… See more details below
This clearly written book offers concise, yet thorough coverage of current economic theories. Refreshing examples, engaging applications, and streamlined content simplify even the most advanced topics. MICROECONOMICS, 7th EDITION emphasizes the central idea of economics using real-world examples of how markets work, why markets are efficient when the incentives are right, and why they are inefficient when the incentives are wrong. Author, John B. Taylor, the former Undersecretary of the Treasury for International Affairs, provides unique insights into today's issues. This edition addresses the global financial challenges currently being faced, and recovery from these economic challenges. Updated graphs, figures, and popular learning features present the latest issues and data, including coverage of the Obama Administration Online learning tools, such as Aplia, the leading homework solution, is available as part of a complete supplement package to further ensure your understanding of economic developments as they happen.
- Cengage Learning
- Publication date:
- Edition description:
- New Edition
- Product dimensions:
- 8.50(w) x 9.90(h) x 0.80(d)
Table of Contents
PART ONE INTRODUCTION TO ECONOMICS. 1 The Central Idea. 2 Observing and Explaining the Economy. Appendix to Chapter 2 Reading, Understanding, and Creating Graphs. 3 The Supply and Demand Model. 4 Subtleties of the Supply and Demand Model: Price Floors, Price Ceilings and Elasticity. PART TWO PRINCIPLES OF MICROECONOMICS. 5 The Demand Curve and the Behavior of Consumers. Appendix to Chapter 5 Consumer Theory with Indifference Curves. 6 The Supply Curve and the Behavior of Firms. 7 The Interaction of People in Markets. PART THREE THE ECONOMICS OF THE FIRM. 8 Costs and the Changes at Firms Over Time. Appendix to Chapter 8 Producer Theory with Isoquants. 9 The Rise and Fall of Industries. 10 Monopoly. 11 Product Differentiation, Monopolistic Competition, and Oligopoly. 12 Antitrust Policy and Regulation. PART FOUR MARKETS. 13 Labor Markets. 14 Taxes, Transfers and Income Distribution. 15 Public Goods, Externalities and Government Behavior. 16 Capital and Financial Markets. Appendix to Chapter 16 Present Discounted Value.
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