Printing Technology / Edition 5

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Printing Technology takes readers on a journey from the beginnings of the graphic arts industry through today's cutting-edge digital technology. Now in its fifth edition, this popular book has been reorganized to provide readers with a firmer grasp of how digital printing technologies are revolutionizing the industry. Traditional analog printing methods are reviewed in the first six chapters, establishing the foundation from which readers will develop an understanding of the state-of-the-art technological infrastructure for digital publishing that supports today's new, digital workflow. Subsequent chapters lead readers through the complexities of digital data, digital prepress operations, printing techniques, and finishing options. Since technology has also impacted the way business is conducted today, this edition also features information on computer estimating and job tracking, plus use of the internet as a portal for connecting printing facilities with customers, vendors, and suppliers. Discussion of customer-defined quality management, including introductions to total quality management (TQM) and statistical process control (SPC) techniques, is also included in the final chapter to ensure long-term success in this highly technical, fast-changing, and increasingly competitive field.

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Editorial Reviews

From The Critics
This guide for students of printing emphasizes how digital technologies are revolutionizing the industry. The volume begins with an overview of traditional analog printing methods, such as foundry type and traditional layout and pasteup. The authors then proceed to current and emerging technologies. A sampling of topics includes inkjet technologies, digital workflow concerns, production control, demographic binding, health and safety issues, and job estimating. Annotation c. Book News, Inc., Portland, OR
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Product Details

  • ISBN-13: 9780766822320
  • Publisher: Cengage Learning
  • Publication date: 6/12/2001
  • Series: Design Concepts Series
  • Edition description: REV
  • Edition number: 5
  • Pages: 544
  • Product dimensions: 8.20 (w) x 9.40 (h) x 1.00 (d)

Meet the Author

J. Michael Adams is the Dean of the College of Design Arts at Drexel University in Philadelphia, Pennsylvania.

Penny Ann Dolin has more than 25 years of experience in the graphic communications industry, specializing in digital imaging, prepress technologies, and commercial photography. She gained valuable prepress industry experience as a corporate member of American Color Premedia, and her accomplishments include the founding and successful operation of a full-service commercial photography studio. Ms. Dolin is a faculty member at Arizona State University, in Graphic Information Technology (Department of Management Technology) within the College of Technology and Applied Science.

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Table of Contents

The Printing Industry. 1) Printing Technology. Size and Scope of the Printing Industry. Organization of Printing Services. Preparing for a Career in Printing. 2)The Tradition of Foundry Type. 20 Foundry Type Composition. Basic Design and Traditional Preparation. 3) Section 1. Design Considerations. Alphabet Design. Type Copy. Traditional Art Copy. Design Steps. Section 2. Surface and Materials for Traditional Layout and Paste-up. Working with Photographs. Working From the Rough Layout. Single and Multi-color Paste-up. Traditional Line and Halftone Photography. 4) Section 1. The Nature of Light. Camera Fundamentals. Film Processing. Section 2. Density, Tone, and Contrast. Densitometry. Traditional Halftone Screens. Areas of a Continuous Tone Print. Understanding Halftone Dots. Color 5) Basic Color Theory. Halftone Dots and Color. Color Masking. UCR & GCR. Traditional Image and Assembly and Platemaking. 6) Section 1. Stripping Transparent Materials. Imposition. Elementary Stripping Techniques. Multiflat Registration. Proofing Transparent Materials. Section 2. Equipment for Proofing and Plating. Lithographic Printing Plates. Surface Plates. Working With Digital Data. 7) The Concept of Digital Information. Computer Basics. Moving and Storing Data. Digital Workflow. Digital Prepress: Creation and Input. 8) Digital Image Types. File Formats. Digital Image Input. Digital Photography. Digital Prepress: Assembly. 9) Page Layout. Illustration and Image Editing Software. Fonts. Pre-Flight. Digital Halftones. Color. Color Management. Digital Prepress: Output. 10) PostScript. Portable Document Format. Imposition and Trapping. Output to Film. Digital Proofing. Computer-to-Plate. Output to the Internet. Databasing and Archiving. Printing Presses: An Overview. 11) Press Development. Understanding Offset Press Operation. The Systems Approach to Learning About Presses. Multi-Color Sheet-fed Presses. Web Offset Presses. Towards Total Automation. Offset Press. 12) Section 1. Offset Press Operation. Printing Process Operation. Printing Process Color on Sheetfed Offset Presses. Quality Control Devices. Section 2. Roller and Blanket Problems and Adjustments. Common Press Concerns. A Troubleshooting Check List. Press Maintenance. Screen-Printing. 13) Section 1. Basic Concepts and Classification of Stencils. Fabric and Frame Preparation. Photographic Stencil Methods. Masking the Stencil. Section 2. Squeegee and Ink Considerations. The Basic Screen-Printing Process. Halftone Reproduction in Screen-Printing. High Speed Production Presses. Special Machine Configurations. Gravure Printing. 14) The Gravure Industry. Basic Gravure Concepts. Cylinder Construction and Preparation. Gravure Press Work. Trends in Gravure. Flexographic, Ink-jet, and Digital Printing. 15) Flexographic Printing. Ink-jet Printing. Digital Printing. Paper and Ink. 16) Section 1. Introduction to Paper. Recycled Paper. Classifying Paper. Determining Paper Needs. Sample Estimating Problem. Determining the Price of Paper. Section 2. Properties of Ink. Ingredients in Ink. Calculating Ink Usage. Ink Specifications and Standards. Lithographic Inks. Screen Printing Inks. Letterpress Inks. Flexographic Inks. Gravure Inks. Ultraviolet Curing Inks. Finishing Operations. 17) Cutting. Folding. Assembling. Special Letterpress Applications. Binding. In-line Finishing. Demographic Binding. Packages and Shipping. The Business Printing. 18) Determining Real Printing Costs. Job Estimating. Production Planning. Computer Based Management Tools. E-Management. Customer-Defined Quality Management. 19) Defining Quality. Motivation for a Customer-Defined Quality Orientation. The Principles of Customer-Defined Quality Management. The Typical TQM Process. Statistical Process Control. The Problem-Solving Process. Group Processes. Appendixes. Appendix A. Color Temperature. Appendix B. Finding Information Resources in the Graphic Arts. Appendix C. Health and Safety Issues. Glossary. Bibliography. Index.

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