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Private Market Fundraising: World-class Techniques for Raising Private Equity, Debt, Real Estate and Infrastructure Funds
     

Private Market Fundraising: World-class Techniques for Raising Private Equity, Debt, Real Estate and Infrastructure Funds

by Kevin K. Albert
 

World-class fundraising techniques for private equity, debt, real estate and infrastructure funds. What will it take to get to a first close; a final close? What can you do if you can’t get to any close? Private Market Fundraising will tell you. This new publication from Private Equity International is a comprehensive guide for fund managers looking to raise

Overview

World-class fundraising techniques for private equity, debt, real estate and infrastructure funds. What will it take to get to a first close; a final close? What can you do if you can’t get to any close? Private Market Fundraising will tell you. This new publication from Private Equity International is a comprehensive guide for fund managers looking to raise blind-pool, closed-end private equity, debt, real estate and infrastructure funds. Edited by Kevin K. Albert of Pantheon, this guide brings together some of the most successful fundraisers to provide you with strategies, insights and advice on all aspects of the fundraising process. Private Market Fundraising is a collection of chapters written by some of the most successful fundraisers and leading LPs today, including: Bob Brown and Andy Lund of Advent International on the evolution of the market and what firms will need to do to thrive. Susannah Carrier of Silver Lake on pre-marketing to new investors. Jessica Hoffman Brennan of The Carlyle Group on using annual meetings, co-investments and secondary opportunities. Tanya Carmichael of OTPP and Jennifer Morais of CPPIB, on behalf of ILPA, on best practices in existing client services. Sonny Kalsi and Julie Wong of GreenOak Real Estate on raising a first-time fund. Wen Tan of FLAG Squadron Asia on how Asian GPs should properly position themselves for a successful fundraise. Find out how to run an effective fundraising campaign: How will this publication help you? Acquire insight into how LPs are viewing the fundraising environment and how they are approaching portfolio construction. Optimise your firm’s preparation with detailed timelines and plans. Take full advantage of ‘non-marketing’ situations for marketing. Familiarise yourself on how to work with placement agents for an optimal campaign and with gatekeepers to get your foot in the door. Nail that all important face-to-face presentation. Efficiently structure your fund for a new breed of investors.

Product Details

ISBN-13:
9781908783479
Publisher:
PEI Media Ltd
Publication date:
06/15/2013
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
213
File size:
2 MB

Related Subjects

Meet the Author

Kevin K. Albert is a partner and the global head of business development at Pantheon, an industry-leading manager of private equity and infrastructure fund, secondary and co-investment programmes for over 300 institutional investors. Prior to joining Pantheon, from 2005 until 2010, Kevin was a managing director and head of investor relations at Elevation Partners, a private equity firm that he helped launch. For 24 years prior to joining Elevation, he worked in the investment banking division of Merrill Lynch where for the majority of his career he was the global head of a market-leading private fund placement business. Kevin serves on the board of Dover Saddlery, Inc., the largest multi-channel marketer of equestrian products in the United States, as an independent director and chair of the audit committee. He also serves as an independent director on the board of Merrill Lynch Ventures, LLC, a series of private equity partnerships offered to key Merrill Lynch employees aggregating over $1.8 billion of original committed capital. Kevin received a BA and an MBA from the University of California, Los Angeles.
Bob Brown is a managing director and global head of Limited Partner Services of Advent International in New York. Bob joined Advent International in February 2010 and is responsible for the firm’s fundraising and investor relations activities worldwide. He has 18 years limited partner services experience. Prior to Advent, Bob was a managing director at The Carlyle Group, a global diversified alternative investment management company, where he focused on North American fundraising and investor relations. He joined Carlyle in 1999 and during his tenure there raised capital for the firm’s investment partnerships, including funds and co-investments, and was actively involved in product development, fund formation and marketing strategy for these partnerships. Bob also served on the firm’s Investor Relations Coordinating Committee, focusing on new fund initiatives, capital formation and limited partner relationships. Prior to Carlyle, he was a vice president in the private equity group at Merrill Lynch from 1994 to 1999. There, he was responsible for raising private equity, real estate, hedge fund, co-investment capital and direct private placements for almost 100 transactions. Bob received a BA from Southern Methodist University in 1992 and an MBA from the University of Connecticut in 1994.
Jessica Hoffman Brennan is a managing director at The Carlyle Group in New York. Prior to joining Carlyle, Jessica was a managing director of Credit Suisse Group’s Private Fund Group based in New York where she was responsible for the distribution of alternative investment funds to institutional investors. Over her career, Jessica has been involved in the fundraising and formation of a diverse pool of alternative investment funds, including buyout, venture capital, mezzanine, distressed/special situations, credit, secondary, fund of funds and liquid strategies. She covers a diverse institutional investor base including sovereign wealth funds, state and corporate pension funds, endowments and foundations, advisers and funds of funds, and ultra-high-net-worth families. Jessica joined Donaldson, Lufkin & Jenrette (which was later acquired by Credit Suisse) in 1999 from Bankers Trust’s private equity fundraising group. She holds an AB degree in economics and literature from the University of Michigan and an MBA from The Wharton School, University of Pennsylvania.

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