Professional Marketing and Selling Techniques for Wedding Photographers by Jeff Hawkins, Kathleen Hawkins |, Paperback | Barnes & Noble
Professional Marketing and Selling Techniques for Wedding Photographers

Professional Marketing and Selling Techniques for Wedding Photographers

5.0 1
by Jeff Hawkins, Kathleen Hawkins
     
 

Beyond taking great photographs, professional wedding photographers must master a workable strategy for selling their images. Entrepreneurs of all levels will learn how to create, refine, and restructure their studio business and to achieve their financial goals with professional sales techniques. Covered are valuable skills such as creating pricing strategies and

Overview

Beyond taking great photographs, professional wedding photographers must master a workable strategy for selling their images. Entrepreneurs of all levels will learn how to create, refine, and restructure their studio business and to achieve their financial goals with professional sales techniques. Covered are valuable skills such as creating pricing strategies and dealing with clients on a one-to-one basis. Advertising techniques from print ads and direct mailing to the latest opportunities and strategies made possible by e-commerce and digital photography are discussed.

Product Details

ISBN-13:
9781584280538
Publisher:
Amherst Media, Incorporated
Publication date:
04/28/2001
Pages:
128
Product dimensions:
8.50(w) x 11.00(h) x 0.37(d)

Meet the Author

Jeff Hawkins has been a professional photographer for more than 20 years. Kathleen Hawkins is the vice president of the Wedding Professionals of Central Florida. They live in Altamonte Springs, Florida.

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Professional Marketing and Selling Techniques for Wedding Photographers 5 out of 5 based on 0 ratings. 1 reviews.
Guest More than 1 year ago
I'm not a very wordy person or I would write my own book, but this was exceptional. It was to the point and gave a lot of great selling techniques. This book will definitely help increas sales and help achieve your goals, it covers it all.