Profit Power Economics: New Competitive Strategy for Creating Sustainable Wealth

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A new economy is emerging from the global financial crisis. In this groundbreaking book, seasoned executive and Harvard-trained economist Mia de Kuijper guides readers through the fundamentals of this economy and explains how companies and individuals can create sustainable wealth now. The key is wielding one of twelve contemporary sources of profit power. Control just one and you are on the road to high returns. Turning profit power into sustainable wealth requires new strategies, enumerated here, for choosing and valuing investments, structuring and managing global enterprises, confronting competitive threats, and navigating markets which may increasingly display power law dynamics and where distributions may have "fat tails." To derive this book's unique framework for achieving high returns, de Kuijper rethought parts of economic theory itself in light of the most transformative force in the new economy (dubbed the Transparent Economy by de Kuijper), namely the vanishing cost of information and connectivity. Based on original research and illustrated with lively lessons from the experiences of the author and other successful investors and leaders, Profit Power Economics draws a detailed picture of the new competitive arena and gives readers a step-by-step approach to build (or find) exceptionally high-return enterprises and to utilize today's shifting market dynamics to influence choice and build wealth.

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Editorial Reviews

From the Publisher
"Fascinating...a very stimulating read, whether you are a business manager or someone trying to figure out the best career path."—Michael Mandel, Chief Economist, BusinessWeek

"Backed by real and path-breaking economics but also full of practical implications, this fresh approach to building exceptionally successful companies will be useful to business leaders, investors, and strategists."—Jim Lawrence, Chief Financial Officer, Unilever

"Profit Power Economics drives to the core of the key strategic challenges that confront businesses in a rapidly mutating global economy. It informs us why an abundance of information has not prevented crucial shortages of understanding."—Charles V.A. Collyns, Deputy Director, Research Department, International Monetary Fund

"All serious students of strategy should read Profit Power Economics and grasp these big new ideas from Mia de Kuijper. Her concepts of transparency and power nodes are vital as business navigates new organizational forms in this era of more and better information. And her rich examples offer powerful testimony to these fascinating ideas. Profit Power Economics will create quite a stir in strategy thinking."—Glenn Hubbard, Dean and Russell L. Carson Professor of Finance and Economics, Columbia Business School

"A thoughtful and provocative book. Mia de Kuijper presents compelling ideas on the role of today's more complete, more immediate, and very cheap information, and how it still does not lead to rational decision making and perfect markets." —Arie de Geus, Former Corporate Planning Director, Royal Dutch Shell, author of The Living Company

"Profit Power Economics is extremely well written and nicely focused. I am guessing that the corporate world will find this very interesting."—Benjamin M. Friedman, William Joseph Maier Professor of Political Economy, Harvard University, author of The Moral Consequences of Economic Growth

"Based on research and illustrated with lively lessons from the experiences of the author and other successful investors and leaders, Profit Power Economics draws a detailed picture of the new competitive arena and gives readers a step-by-step aproach to build (or find) exceptionally high-return enterprises."—The Daily Star, Bangladesh

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Product Details

  • ISBN-13: 9780195171631
  • Publisher: Oxford University Press, USA
  • Publication date: 9/15/2009
  • Edition description: New Edition
  • Pages: 320
  • Sales rank: 1,510,570
  • Product dimensions: 6.30 (w) x 9.30 (h) x 1.20 (d)

Meet the Author

Mia de Kuijper is CEO of strategy advisory firm de Kuijper Global Partners, and a Dean of the Duisenberg School of Finance, Amsterdam. She has held senior positions on Wall Street as well as at Royal Dutch/Shell, AT&T, and PepsiCo.

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Table of Contents

Introduction 1

I The Key to Profit Power

1 The Power Node Strategy 15

II Understanding the Transparent Economy

2 The Star Driver: The Vanishing Cost of Information 37

3 The Two Trends of Transparency: Perfect Information and Interdependent Decision Making 45

4 Perfect Information and Imperfect Markets 60

5 The New Paradigm: Powerlaw Economics 68

III How Transparency Alters the Building Blocks of Profits

6 The Four Strategic Decisions In Transparency 87

7 Ownership Focused on Profit Power 91

8 The Shape of the 21st-Century Firm 105

9 Three-Dimensional Competition 121

10 Strategles for Powerlaw Marketplaces 131

IV The Four Rules for Maximizing Profits in Transparency

11 From the Four Strategic Decisions to the Four Rules 145

V Power Nodes: Transparency's Sources of Profits and Competitive Weapons

12 The 12 Power Nodes 151

13 Managing the Power Nodes 184

VI The Four Rules Method for Maximizing Profits

14 The Four Rules Templates and How to Use Them 199

15 Rule #1: Power Node Evaluation and Action Plan Templates 205

16 Rule #2: 21st-Century Business Model Evaluation and Action Plan Templates 212

17 Rule #3: 3-D Competition Evaluation and Action Plan Templates 227

18 Rule #4: Powerlaw Marketplace Evaluation and Action Plan Templates 234

VII Strategies for Investors

19 The Four Rules Method: Added Value for Investors 243

VIII Conclusion

20 On Gaining Perspective 261

Notes 265

Glossary 275

Annotated Bibliography 281

Bibliography 287

Index 297

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  • Anonymous

    Posted December 30, 2009

    Up-to-date and interesting! Really liked this book!

    Business books can be hit or miss, but this one has some REAL substance. I liked that the author uses both an economics and business/finance background to support ideas. The book is not beach reading and parts are dense, so I wouldn't get if you are looking for some light business reading. But, the book was so full of different ways to think about building profit and/or investing in consistently profitable companies, that it's definitely worth checking out to get some ideas! Also (big plus), it's just published so more up-to-date with the mess (alas!) our economy is in today.

    Was this review helpful? Yes  No   Report this review
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