Programming on Purpose 2: Essays on Software People

Overview

P.J. Plauger's monthly column "Programming on Purpose" has been entertaining readers of Computer Language magazine for years. He writes as readily on how to be a software entrepreneur as he does on the innards of floating-point anthmetic or the turbulent world of software design methodologies. By popular demand, he has gathered six and a half years' output into several collections, each with a common theme. Essays on Software People explores the often-neglected human side of the computer software business. Here ...
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Overview

P.J. Plauger's monthly column "Programming on Purpose" has been entertaining readers of Computer Language magazine for years. He writes as readily on how to be a software entrepreneur as he does on the innards of floating-point anthmetic or the turbulent world of software design methodologies. By popular demand, he has gathered six and a half years' output into several collections, each with a common theme. Essays on Software People explores the often-neglected human side of the computer software business. Here you will learn how to be really ingenious, and how to protect the fruits of your ingenuity, how to mix technology with politics, and how not to write shelfware. The budding entrepreneur will find pragmatic advice on dealing with everyone from customers to employees to venture capitalists. Plauger's style is clear without being simplistic, reducing complex themes to bite-size chunks.

A collection of essays drawn from Plauger's popular monthly column, "Programming on Purpose, " in Computer Language magazine. Focusing throughout on people-related matters, Plauger shows software writers how to be really ingenious; how to protect the fruits of their ingenuity; how to mix technology and politics; and how NOT to write shelfware.

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Product Details

  • ISBN-13: 9780133281057
  • Publisher: Prentice Hall Professional Technical Reference
  • Publication date: 5/28/1993
  • Pages: 224

Table of Contents

1 Honestly, Now 1
2 You Can't Do That 9
3 Protecting Intellectual Property 17
4 What and How 23
5 Skin and Bones 29
6 Product Reviews 37
7 Awaiting Reply 45
8 Soup or Art? 53
9 The Seven Warning Signs 61
10 The Politics of Standards 69
11 Setting the Standard 77
12 All the Standard Reasons 85
13 The Physicist as Programmer 93
14 Shelfware 101
15 It's Not My Fault 109
16 Customer Service 117
17 Heresies of Software Management 123
18 Watching the Watchers 131
19 Washing the Watchers 139
20 Who's Always Right? 147
21 The Cycle of Complexity 153
22 Pity the Typist 159
23 Criticism 165
24 Piled Higher and Deeper 171
25 Lawyers 177
26 Bankers 183
Appendix A: List of Columns 191
Appendix B: Bibliography 195
Index 197
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