Psychology of Wine: Truth and Beauty by the Glass

Overview

Since grape juice was first fermented, wine has captured the human imagination, engaging us in a uniquely personal way. According to authors Evan and Brian Mitchell, wine—more than any other organism, aesthetic object, or experience—reflects what it means to be human.

The Psychology of Wine: Truth and Beauty by the Glass parts company from the overwhelming majority of books on the subject in that it is neither a profile of some aspect of the industry, nor a collection of tasting...

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Psychology of Wine: Truth and Beauty by the Glass

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Overview

Since grape juice was first fermented, wine has captured the human imagination, engaging us in a uniquely personal way. According to authors Evan and Brian Mitchell, wine—more than any other organism, aesthetic object, or experience—reflects what it means to be human.

The Psychology of Wine: Truth and Beauty by the Glass parts company from the overwhelming majority of books on the subject in that it is neither a profile of some aspect of the industry, nor a collection of tasting notes. Rather, readers are invited to explore the body, mind, and soul of wine from the perspectives of flavor, metaphor, geometry, gender, and human characteristics, including beauty, honesty, and subtlety. Attention is paid also to the historical, geographical, and psychological roots of our affinity with wine and to how the language of wine is intimate to our desires, habits, customs, and culture. Entertaining and highly informative, this book will lead readers to think about wine in fresh and challenging ways.

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Editorial Reviews

From the Publisher

"Written for both oenophiles and those interested in the behavioral sciences, this volume explores the reasons why consumption of wine is so closely linked to the human experience, especially in terms of culture, customs and habits. E. Mitchell, a sommelier, has teamed with B. Mitchell, an international consultant in performance management, to take a unique approach to the subject of wine by emphasizing its historical, psychological and geographical roots. An emphasis is also placed on the language used to describe wine, which is countered by a section that discusses 'how wine describes us.' "

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SciTech Book News

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Product Details

  • ISBN-13: 9780313376504
  • Publisher: ABC-CLIO, Incorporated
  • Publication date: 6/30/2009
  • Pages: 202
  • Product dimensions: 6.30 (w) x 9.30 (h) x 1.00 (d)

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Sort by: Showing all of 2 Customer Reviews
  • Posted August 17, 2009

    A Fine Book to Enjoy with a Fine Wine

    Evan Mitchell and Brian Mitchell bring a wealth of wining and dining experience to life in the pages of The Psychology of Wine. While the title may sound like just another stuffy wine tome, never fear. This book is neither boring nor banal. Indeed, it is a book best enjoyed by popping the cork of a favorite Pinot Noir or Pinot Grigio and indulging in the combined pleasures of a good read and a fine wine.

    The Psychology of Wine entertains while it educates. It is filled with marvelous myths, amusing anecdotes and savvy advice. Learn the lore behind the birth of Dionysus and the hypothesis of the world's first "accidental" wine. Follow the life of the life the vine from dormancy through harvest. Get to the bottom of the age-old debate of "nature versus nurture." Find out where those dry, didactic numbers used to score wines come from and how to judge wines with a more "soulful" approach. Discover intriguing idiosyncrasies about wine such as the "pathological" nature of Pinot Grigios and which wine grows "wiser" as it ages.

    As a foodie, wine lover and travel writer, I particularly enjoyed polishing my wine-speak in Part II, The Language of Wines and the delightful frivolity of Chapter 20 - Games People Play. No doubt as we swirl, sniff, sip and savor a variety of varietals at our next dinner party, we'll play a bit of "This wine is like..." and describe our wines in terms of music, movies and even moods. The Psychology of Wine is a keeper on my bookshelves.

    Lynne R. Christen
    Author: Travel Wisdom

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  • Anonymous

    Posted June 1, 2009

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