Public Speaking: Concepts and Skills for a Diverse Society / Edition 7

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PUBLIC SPEAKING is a culturally informed book that never loses sight of its fundamental purpose: to train students to be effective public speakers and listeners in a world filled with monumental cultural, political, and technological changes. It applies 2,500-year-old principles with up-to-date research into concepts, skills, theories, applications, and critical thinking proficiencies essential for listening and speaking in today's world. Its discussions of classic public speaking topics are all grounded in an awareness of the impact of cultural nuances--ranging from gender differences to co-cultures within the United States to the traditions of other nations. This provides speakers with a heightened awareness of and sensitivity to the audience.

Groundbreaking and critically acclaimed from the first edition, Public Speaking: Concepts And Skills For A Diverse Society, Fifth Edition, continues to train students to be effective speakers and listeners in the context of our multicultural society. Jaffe explores the intertwining nature of diversity and public speaking?with expanded coverage of basic public speaking skills, rhetorical foundations and technology. Topics covered include technology, the canons of rhetoric diverse listening styles, civility and speechmaking, the culture of narrative and non-traditional speech organization patterns such as the wave and the exemplum. With a keen sense of what students need to excel, Jaffe infuses each chapter with the concepts, skills, theories, applications, and critical thinking proficiencies essential for success in today's diverse world.

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Editorial Reviews

From The Critics

"I feel that the research done and utilized is at an excellent level. . . . This is a solid text for our basic course in Public Speaking. . . . This book provides a clear overview to the subject matter and 'craft'."

"It's a textbook that students do not complain about! It's a textbook that offers an approach that is appropriate in today's 'small' world. It's a textbook that offers an excellent chapter on narrative speeches. It's a textbook that is flexible. It's a textbook that has a decent test bank. It's a textbook that recognizes that our Western views about speech-giving are not universal."

"A solid text in the field with an interesting and valuable focus on culture and diversity within public speaking."

From the Publisher
"This book offers readers the skills of good public speaking in a way that encourages both expression of individual viewpoints and respect for the views of others."

"This book appreciates the cultural diversity of both the speaker and audience. It promotes sensitivity for the perspectives of multi-cultural and multi-lingual components of modern public speaking situations. My students will feel enriched because they are understood in the cultural context."

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Product Details

  • ISBN-13: 9781111347680
  • Publisher: Cengage Learning
  • Publication date: 1/1/2012
  • Edition description: Older Edition
  • Edition number: 7
  • Pages: 432
  • Sales rank: 169,203
  • Product dimensions: 7.44 (w) x 9.69 (h) x 0.79 (d)

Meet the Author

Dr. Clella Jaffe is Communication Department Chair at George Fox University, Newberg, Oregon. In addition to teaching communication courses at George Fox, she has taught at St. John's University (Queens) and Oregon State. For many years, she also taught oral interpretation of literature and coached and judged forensics competitions. Dr. Jaffe received her B.A. from Seattle Pacific University, her M.Ed. and Ph.D. from Oregon State University, and completed additional graduate work at the University of Washington.
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Table of Contents

1. Introduction to Public Speaking and Culture. 2. Giving Your First Speech: Developing Confidence. 3. Ethics and Diversity. 4. Effective Listening. 5. Selecting Your Topic and Purpose. 6. Audience Analysis. 7. Researching Your Speech in an Electronic Culture. 8. Choosing Supporting Materials. 9. Organizing Your Speech. 10. Completing Your Speech. 11. Outlining Your Speech. 12. Choosing Effective Language. 13. Visual Aids: From Chalkboard to Computer. 14. Delivering Your Speech. 15. Telling Narratives. 16. Informative Speaking. 17. Persuasive Speaking. 18. Persuasive Reasoning Methods. Appendix A: Speaking in Small Groups. Appendix B: Speaking on Special Occasions. Appendix C: Sample Speeches.
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Customer Reviews

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Sort by: Showing 1 Customer Reviews
  • Anonymous

    Posted May 26, 2013

    Poorly written book. It makes statments that may or may not be t

    Poorly written book. It makes statments that may or may not be true, and it does not explain why she made them. Horrible, i'm an english major and this book seriously pisses me off. I can't take anything written in this book seriously. It's a waste of money. Do not buy.

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