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Public Speaking: Strategies for Success / Edition 4

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Overview

At all stages of the public speaking process, readers learn how to develop and apply strategies to speaking situations they encounter throughout their lives. David Zarefsky, one of today's leading scholars in speech communication, encourages readers to think through and about the public speaking process. Zarefsky urges readers to consider the diversity of audiences, occasions, and speakers and to choose a specific purpose, a relevant topic, and the appropriate material to make their speeches successful. For anyone wanting to improve their public speaking skills.
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Editorial Reviews

Booknews
Emphasizing the critical thinking and strategic planning involved in successful public speaking, this text offers a basic college level introduction to the topic, with tips on using the Internet, an appendix with ten full-length speeches, and examples throughout. Annotation c. by Book News, Inc., Portland, Or.
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Product Details

  • ISBN-13: 9780205414871
  • Publisher: Pearson
  • Publication date: 3/25/2004
  • Edition description: Older Edition
  • Edition number: 4
  • Pages: 500
  • Product dimensions: 7.99 (w) x 10.00 (h) x 0.31 (d)

Table of Contents

To the Instructor
To the Student
1 Welcome to Public Speaking 3
2 Getting Started 33
3 Listening Critically 59
4 Analyzing Your Audience 89
5 Choosing a Topic and Developing a Strategy 119
6 Investigating the Topic 149
7 Reasoning 185
8 Organizing the Speech: The Body 225
9 Organizing the Speech: Introductions, Conclusions, and Transitions 253
10 Outlining the Speech 281
11 Achieving Style through Language 301
12 Presenting the Speech 333
13 Using Visual Aids 361
14 Informing 393
15 Persuading 417
16 Occasions for Public Speaking 449
Appendix Speeches for Analysis and Discussion 481
Name Index 499
Subject Index 501
Credits 511
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