Public Speaking: A Process Approach / Edition 1by Deanna D. Sellnow
Pub. Date: 06/28/2001
Publisher: Harcourt College Publishers
Class-tested by over forty instructors for the past three years, Deanna Sellnow's exciting new textbook provides a contemporary and comprehensive alternative approach to the public speaking process. Reflecting the latest in communication research yet fully focused on the needs of today's students, Public Speaking showcases both innovative and time-tested strategies to help readers learn and apply the skills necessary to become effective public speakers. Unique coverage of “learning styles “ as they apply both to the speaker and audience is highlighted and integrated throughout the text. Students are taught how to assess their own learning styles and how to apply their knowledge of different learning styles both to their analysis of audiences and in the presentation of their speeches.
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Dr. Sellnow accomplished much in this 4 year old treatise on public speaking. She has since updated the text. She has good communication models that are relatively easy to read and explain. Each chapter contains a series of special boxes entitled 'What Do You Think?' This facilitates reflection and inter/intra-action with the students.She includes the SIER(Sense-Interpret-Evaluate-React)pyramid model of critical listening first introduced by R. Ross in his 1983 text, Speech Communications:Fundamentals and Practices. I hadn't seen it since. Unlike many authors of such text, she has actually dedicated a whole chapter on audience analysis including with it the 60+ year old Maslow's Heirarchy of needs pyramid. Dr. Sellnow also places emphasis on the Primacy/Recency rule unlike many other books I have reviewed. And she gives real-life scenarios on small group communication/presentations and their all-too-often subsequent breakdowns and how to remedy the situation.