PUBLIC SPEAKING: THE EVOLVING ART, 2ND EDITION/ENHANCED is a fully integrated book and technology program that matches the expectations of today's students while preserving the well-respected traditions of public speaking instruction. The text comes automatically packaged with a printed access code to a variety of online tools: CourseMate (which houses the interactive activities); Speech Builder Express, Speech Studio 2.0, and access to the eBook. Each chapter's material, both in the book and online, takes you through a sequence that starts with reading the text, moves to watching unique integrated videos, segues to companion interactive activities that ask you to apply chapter concepts in hypothetical scenarios, and then to advance work on your own speech project. A unique, practical pedagogical system in the text -- "Read it, Watch it, Use it, Review it" -- gives structure to each chapter, and directs you to the easy-to-access online material. "Apply It" Boxes give you an opportunity to use your newly-gained public speaking skills in situations outside of the classroom.
Stephanie J. Coopman (Ph.D., University of Kentucky) is Professor and Chair of Communication Studies at San Jose State University and Chair of the SJSU University Council of Chairs and Directors. In addition to teaching public speaking since the start of her career, she has conducted numerous workshops on public speaking and communication pedagogy. Professor Coopman has published her research in a variety of scholarly outlets, including First Monday, Communication Education, Western Journal of Communication, Communication Yearbook, American Communication Journal, Journal of Business Communication, and Management Communication Quarterly.
James Lull is Professor Emeritus of Communication Studies at San Jose State University. Winner of the National Communication Association's Golden Anniversary Monograph Award, he has taught public speaking for more than twenty-five years. An internationally recognized leader in media studies and cultural analysis, Professor Lull is author or editor of twelve books with translations into many languages. Dr. Lull holds an Honorary Doctorate from the University of Helsinki, Finland, and an Honorary Professorship at Aalborg University, Denmark. He regularly gives plenary addresses and seminars at universities in Europe and Latin America.
Part I. GETTING STARTED. 1. The Evolving Art of Public Speaking. 2. Building Your Confidence. 3. Ethical Speaking and Listening. Part II: DEVELOPING AND RESEARCHING YOUR SPEECH. 4. Developing Your Purpose and Topic. 5. Adapting to Your Audience. 6. Researching Your Topic. 7. Supporting Your Ideas. 8. Organizing and Outlining Your Speech. 9. Beginning and Ending Your Speech. Part III: PRESENTING YOURSELF AND YOUR IDEAS. 10. Using Language Effectively. 11. Integrating Presentation Media. 12. Delivering Your Speech. Part IV: SPEAKING SITUATIONS. 13. Informative Speaking. 14. Persuasive Speaking. 15. Understanding Argument. 16. Special Occasion and Group Speaking.