The Pull of Customers, The Push of Processes [NOOK Book]

Overview

From the time the first business opened its doors
centuries ago, people have been trying to define
the essence of a company. Some ...
See more details below
The Pull of Customers, The Push of Processes

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Overview

From the time the first business opened its doors
centuries ago, people have been trying to define
the essence of a company. Some have claimed
that a business is its bottom line. Others have
argued that a company is its customers, or its
marketing power, or its products, or its people.
Today, what best defines a business, writes New
York Times bestseller author Jim Champy, is its
processes - all the things a company does to
create and sell its goods and services. Here’s
how to make the most of yours.
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Product Details

  • BN ID: 2940012900500
  • Publisher: New Word City
  • Publication date: 5/1/2011
  • Sold by: Barnes & Noble
  • Format: eBook
  • Pages: 40
  • File size: 262 KB

Meet the Author

Jim Champy is recognized as the world’s leading
authority on the fundamental redesign of business
processes, organization, and culture. His
best-selling Reengineering the Corporation: A
Manifesto for Business Revolution sold more than
3 million copies, and his subsequent books on
leadership, change management, and increased
growth through counterintuitive thinking have
reached wide audiences around the world.
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