Pump Up Your Presentation with Stories of Substance, Style, and Relevance

Pump Up Your Presentation with Stories of Substance, Style, and Relevance

by Jerry Weissman
     
 

This Element is an excerpt from Presentations in Action (9780132489621) by Jerry Weissman. Available in print and digital formats.

 

What you can learn from Apple’s iPhone and iPad? How to build narratives that are simpler, more intuitive, and more respectful of your audience.

 

The colossal success of the

Overview

This Element is an excerpt from Presentations in Action (9780132489621) by Jerry Weissman. Available in print and digital formats.

 

What you can learn from Apple’s iPhone and iPad? How to build narratives that are simpler, more intuitive, and more respectful of your audience.

 

The colossal success of the iPhone and iPad offers a powerful lesson for crafting your story. Bill Portelli, President/CEO of CollabNet, says the iPhone has three basic qualities: it’s simple, intuitive, and assumes its user’s intelligence. Anyone who owns one will agree. A well-told story should have the same qualities….

Product Details

ISBN-13:
9780132763837
Publisher:
Pearson Education
Publication date:
02/17/2011
Series:
FT Press Delivers Elements
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
10
File size:
306 KB

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