¿Quién se ha llevado mi queso? (Who Moved My Cheese?)

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Overview

Había una vez dos ratoncitos y dos hombrecillos que vivían en un laberinto. Estos cuatro personajes dependían del queso para alimentarse y ser felices. Como habían encontrado una habitación repleta de queso, vivieron durante un tiempo muy contentos. Pero un buen día el queso desapareció...

Esta fábula simple e ingeniosa puede aplicarse a todos los ámbitos de la vida. Con palabras y ejemplos comprensibles incluso para un niño, nos enseña que todo cambia, y que las fórmulas que sirvieron en su momento pueden quedar obsoletas. El "queso" del relato representa cualquier cosa que queramos alcanzar "la felicidad, el trabajo, el dinero, el amor" y el laberinto es la realidad, con zonas ...

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More About This Book

Overview

Había una vez dos ratoncitos y dos hombrecillos que vivían en un laberinto. Estos cuatro personajes dependían del queso para alimentarse y ser felices. Como habían encontrado una habitación repleta de queso, vivieron durante un tiempo muy contentos. Pero un buen día el queso desapareció...

Esta fábula simple e ingeniosa puede aplicarse a todos los ámbitos de la vida. Con palabras y ejemplos comprensibles incluso para un niño, nos enseña que todo cambia, y que las fórmulas que sirvieron en su momento pueden quedar obsoletas. El "queso" del relato representa cualquier cosa que queramos alcanzar "la felicidad, el trabajo, el dinero, el amor" y el laberinto es la realidad, con zonas desconocidas y peligrosas, callejones sin salida, oscuros recovecos... y habitaciones llenas de queso.

Escrito por un autor de fama internacional, este relato está prologado por un renombrado consultor empresarial. Sus enseñanzas han servido de inspiración en todo tipo de compañías y organizaciones empresariales.

Product Details

  • ISBN-13: 9788495787095
  • Publisher: Empresa Activa
  • Publication date: 9/28/2002
  • Language: Spanish
  • Edition description: Spanish-language Edition
  • Edition number: 34
  • Pages: 106
  • Sales rank: 122,452
  • Product dimensions: 5.36 (w) x 8.42 (h) x 0.41 (d)

Meet the Author

Spencer Johnson
In Spencer Johnson's world, Sniff and Scurry are not verbs, but mice; and Hem and Haw are "little people-beings." Chances are if you don't know what any of this means, no one has moved your cheese. Still confused? Read on....

Biography

Spencer Johnson is an M.D. who has become better known for fixing ailing corporations than healing the sick, first with his 1982 business classic The One Minute Manager (coauthored with psychiatrist Kenneth Blanchard) and then, unforgettably, with Who Moved My Cheese?, a word-of-mouth sensation that eventually remained on the New York Times bestseller list for over two years and has been translated into 11 languages.

Word had slowly built up about Cheese, based on the strength of recommendations from heavy-hitter executives at Procter & Gamble, GE, Hewlett-Packard and others. Businesses, hit by the downshifting economy, began ordering copies by the thousands; by 2000, it was a national bestseller. The book sets up a story about four characters who live in a maze: Hem and Haw, who are little people; and Sniff and Scurry, who are mice.

Johnson, who based the story on the fact that mice rarely go back to the same place to look for cheese and felt that humans might benefit from the example, created the story for himself as a way of helping himself get through a divorce. Urged by former writing partner Blanchard to set the story down in book form, Johnson finally did – and nothing happened, at first. But over two years, the book picked up momentum, not only among companies who were trying to deal with everything from sales downturns to massive layoffs, but among individuals who found the book helped them gain a new perspective on personal situations as well.

Johnson’s forte is to create allegorical stories that present simple, digestible solutions (or paths to solutions) for seemingly huge challenges. The approach is far from immune to criticism from those who complain that Who Moved My Cheese? is simplistic and silly; Johnson doesn’t argue with either barb (though he might prefer "simple" over "simplistic"). His message is that being simpler and sillier makes us better adapters and decision-makers, and all of his books boil down to opening oneself to possibility and better communication. The ideas aren’t revolutionary: As Johnson said in an ABC News chat, “The challenge always for me and for others is to live the story and not just read about it.”

    1. Date of Birth:
      January 1, 1940
    2. Place of Birth:
      South Dakota
    1. Education:
      B.A. in psychology, University of Southern California, 1963; M.D., Royal College of Surgeons
    2. Website:
      http://www.whomovedmycheese.com

Table of Contents

Partes de todos nosotros 13
La historia de la narracion 15
Una reunion: Chicago 25
La narracion: Quien se ha llevado mi queso? 29
Cuatro personajes
El hallazgo del Queso
No hay Queso!
Los ratones: Fisgon y Escurridizo
Los liliputienses: Hem y Haw
Mientras, de nuevo en el laberinto
Dejar atras los miedos
Disfrutar de la aventura
Moverse con el queso
Las frases escritas en la pared
Probar el queso nuevo
Disfrutar con el cambio!
Un debate: Algo mas tarde, ese mismo dia 85

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  • Anonymous

    Posted April 4, 2004

    UN LIBRO QUE AYUDA AL CAMBIO

    ESTE ES UN LIBRO QUE TODOS DEBEMOS LEER ESPECIAL MENTE CUANDO ESTAMOS PASANDO POR CAMBIOS EN LA VIDA Y CUANDO ESTAMOS ACOSTUMBRADOS A LA MISMA RUTINA DE SIEMPRE. ES UN LIBRO QUE CAMBIA VIDA Y QUE AYUDA AL LA SUPERACION PERSONAL.

    1 out of 1 people found this review helpful.

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