Race for Relevance: 5 Radical Changes for Associations

Race for Relevance: 5 Radical Changes for Associations

by Harrison Coerver, Mary Byers
     
 

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Race for Relevance provides a no-nonsense look at today'srealities and how associations operate and what they need to do toremain relevant in the future. Based on more than 40 years ofcombined experience working with more than 1,000 organizations, theauthors examine 5 key areas where the traditional approach thatorganizations have taken in the past needs to be

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Overview

Race for Relevance provides a no-nonsense look at today'srealities and how associations operate and what they need to do toremain relevant in the future. Based on more than 40 years ofcombined experience working with more than 1,000 organizations, theauthors examine 5 key areas where the traditional approach thatorganizations have taken in the past needs to be altered. The 5 keyareas of change are:

• Overhaul the governance model and committeeoperations (and get the right people focused on the rightthings).
• Empower the CEO and leverage staff expertise.
• Zero in on your member market.
• Rationalize programs and services—and focus where youcan have an effect.
• Get the supporting technology framework right.

The book includes worksheets, checklists, and case studies allgeared towards helping association leaders—staff and volunteersalike—to kick off the thought-provoking discussions that aregenerally at the forefront of change, be prepared for thosefighting for the status quo, and to implement change withoutsacrificing your influence.  Order a copy today for all ofyour association leaders and start your drive to thrive.

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Product Details

ISBN-13:
9780880343350
Publisher:
Wiley
Publication date:
08/19/2013
Series:
ASAE/Jossey-Bass Series
Pages:
160
Sales rank:
210,812
Product dimensions:
6.10(w) x 9.10(h) x 0.80(d)

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