Rasputin for Hire: An Inside Look at Management Consulting Between Jobs or as a Second Career

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The majority of executives in transition consider management consulting as either a component of their job search strategy or an alternative second career. Now there's a resource just for them.

Rasputin For Hire includes:

* 26 important lessons consultants can learn from Rasputin

* The true essence of management consulting

* 7 personal prerequisites and considerations for would-be consultants

* 9 steps in every consulting project or client relationship

* The role and value of the consulting proposal

* A client's-eye view of consulting

* Common client misunderstandings - and how to deal with them

* The 5 keys to consulting success

* A round-table discussion with a panel of 8 savvy consultants who share their own experiences and advice

About the Author
Before beginning his own career as a consultant, Michael A. Goodman held senior marketing management positions at Procter & Gamble, Frito-Lay, and International Playtex. Since then, the list of clients he has served reads like a who's who of well-known global corporations in a broad range of industries and business situations.

In his previous book, The Potato Chip Difference: How to Apply Leading Edge Marketing Strategies to Landing the Job You Want, Goodman applied the same strategic approach to job seeking and career planning that top management consulting firms use with major clients. In this book, Rasputin For Hire, he offers insights and advice for those considering management consulting between jobs or as a second career.
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What People Are Saying

Frank Kuchinski
For anyone considering a career as a management consultant, Rasputin For Hire offers a practical framework for creating a successful practice - and plenty of tips for seasoned consultants.
CMC Secretary Institute of Management Consultants Connecticut/Westchester Chapter
Juan Negroni
Looking at consulting from the client's point of view is what you'd expect from a marketing professional, and in Rasputin For Hire Goodman does just that. All consultants need to understand the 'make-or-break' importance of marketing to succeed - even if they're not marketers by training.
TheJobStressCoach.com The Conference Board, IMC, ACP, NSA
Julie Jansen
A comprehensive and practical guide to consulting, Rasputin For Hire is a must-read for anyone considering consulting temporarily or as a profession. Great guide for your professional development library.
Consultant, Coach, and Author of I Don't Know What I Want, But I Know It's Not This
Vern Nielsen
The Rasputin connection is brilliant! And every one of the 26 lessons from Rasputin is right on in today's consulting environment.
EVP, Crossflux Inc.
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Product Details

  • ISBN-13: 9780970208811
  • Publisher: Dialogue Press CT
  • Publication date: 2/28/2004
  • Pages: 213
  • Product dimensions: 5.82 (w) x 8.96 (h) x 0.61 (d)

Customer Reviews

Average Rating 5
( 3 )
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  • Anonymous

    Posted January 18, 2004

    Rasputin and Mike Goodman helped my consulting business

    This is a 'must read' book for anyone considering the consulting business or for those already in it looking to increase their success. It's an easy reading book, well laid out and gets right to the issues you need to understand about consulting, the pitfalls and how to market yourself. For those who think consulting is an easy or fill-in career between jobs, Mike doesn't pull any punches in describing the difficulties involved in being successful in the consulting business. I am a technical support consultant for personal computers and I had been billing my time out by the hour. This book pointed out that anyone selling their time rather than their talent is just selling a commodity. I took a look at the type of services I provide and realized that I was under pricing my highly technical expertise and not charging at all for a lot of job related items such as travel and purchasing hardware and software items. I completely revised my price list commensurate with the degree of technical difficulty involved and I am now commanding a premium for my services. Thank you Rasputin and Mike Goodman! Marty Roth, Principal Incon Research, Inc. INCONnecticut Computer Help

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  • Anonymous

    Posted January 20, 2004

    Must Read For those in or contemplating the Consulting Business as a career move

    Mr.Goodman does an excellent job of calling attention to key concentrations in the consulting business. This is a must - reading for those that have just entered, or contemplating, the consulting business or are in-between jobs. The reading is easy and cuts right to the chase. As a marketing executive that has just entered the consulting business, I have found this book to be my reference and standard. The author starts by setting points that help determine whether consulting is the right career choice for the reader. He does an meaningful and excellent job of presenting a straight forward methodology of understanding the interaction with a client, taking you through a project and into writing the proposal with a template that is unmatched. The clear and concise way Mr.Goodman has written his book, has helped me organize my thinking and myself. By using the template as he has presented I was able to write a consulting proposal that blew my competition away.

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  • Anonymous

    Posted December 31, 2003

    Helpful examples, great round-table discussion

    I had a chance to read 'Rasputin For Hire' first while it was still in manuscript form. I thought it was good then, but it got even better when Goodman added examples and appendices in the final version. (Check out the round-table discussion with experienced consultants, for example.) This book belongs in the hands of anyone who has ever had the thought of consulting, hiring a consultant, or working with one. Goodman understands consulting at a gut level, and he's a master marketing professional. This book combines the two and reflects a very insightful look at how consulting can and should fit into a well-reasoned career strategy. Five stars!

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