Reading Images: The Grammar of Visual Design

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More About This Textbook

Overview

Reading Images provides the first systematic and comprehensive account of the grammar of visual design. Drawing on an enormous range of examples, Kress and van Leeunwen examine the ways in which images communicate meaning.

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Product Details

  • ISBN-13: 9780415106009
  • Publisher: Taylor & Francis, Inc.
  • Publication date: 5/28/1996
  • Edition description: Older Edition
  • Pages: 304
  • Product dimensions: 7.42 (w) x 9.06 (h) x 0.75 (d)

Table of Contents

Preface
Acknowledgements
Introduction: the grammar of visual design 1
1 The semiotic landscape: language and visual communication 15
2 Narrative representations: designing social action 43
3 Conceptual representations: designing social constructs 79
4 Representation and interaction: designing the position of the viewer 119
5 Modality: designing models of reality 159
6 The meaning of composition 181
7 The materiality of meaning: surface and inscription 230
8 The third dimension 242
9 Colourful thoughts (a postscript) 264
References 268
Index 281
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