Reading the Media: Media Literacy in High School English.
This pioneering book, by one of the founders of the media literacy field, provides evidence of the impact of media literacy on the academic achievement of adolescents.
Read about the practice of high school teachers who prepared their students to critically analyze all aspects of contemporary media culture. These teachers incorporated popular and digital media, television, journalism, and film into the required English curriculum. Here you'll find the processes they used to design and implement the innovative new curriculum as well as discussion of the specific, measurable impact the program had on students.
This accessible, practical resource documents how a media literacy course significantly improved reading comprehension, writing, critical analysis, and other academic skills offers practical information for teachers attempting to bring media literacy into their classroom, including lesson plans and activities. Examines how media literacy education increases motivation and builds citizenship skills with teens.
Media Literacy in Context
Reading the Media in High School 3
An Opportunity to Expand the Concept of Literacy 19
Teaching Media Literacy
Storytelling Structures, Close Reading, and Point of View 37
Advertising, Persuasion, and Propaganda 60
Issues of Representation 73
Measuring Media Literacy
Learning to Read the World 93
Measuring Advertising Analysis Skills 113
Media Literacy and the Development of Reading and Writing Skills 129
Conclusion: The Future of Media Literacy in Schools 147
Research Design and Methodology 161
Curriculum Resources Used in English 11 169
About the Author 191