Real Estate Development and Investment: A Comprehensive Approach / Edition 1

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Real estate development and investment is an exciting endeavor that offers as many opportunities as it does challenges. In order to achieve success in this evolving field, you have to have a firm understanding of how to operate within it. And while this won't happen overnight, there is a way to shorten the learning curve.

Author Stephen Peca has been involved in the real estate industry and development business in one aspect or another for thirty years. During this time, he's gained some valuable insights into this dynamic discipline and now, with Real Estate Development and Investment, Peca shares them with you.

Written in a straightforward and accessible style, this informative guide skillfully outlines the different phases of the real estate development process-from conceptualization, site acquisition, and construction to financing, leasing, marketing, and investment management and discusses what you need to be aware of in order to keep projects organized and on track. And while leadership, management, control of the development team, and public/private partnerships are featured issues in this volume, Peca also takes the time to address other essential aspects of this process, such as idea refinement, ethics, and branding.

With Real Estate Development and Investment as your guide, you'll quickly gain an appreciation of the functional skills necessary to be successful in this field. Chapter by chapter, you'll become more familiar with:

  • The factors affecting demand for different land uses and development
  • The need for universal, current, and broad knowledge
  • The key legal issues that must be considered by real estate developers
  • The importance of environmental considerations in real estate development
  • The role of different professionals and companies involved in the development process
  • And much more

Once you understand the overall real estate development process, you can pursue this endeavor anywhere in the world—because while the laws may differ, the process is exactly the same. Whether you're an experienced real estate professional or putting your first project together, this reliable resource will show you what it takes to be successful in today's real estate development and investment business.

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Product Details

  • ISBN-13: 9780470223086
  • Publisher: Wiley
  • Publication date: 6/2/2009
  • Series: Wiley Finance Series, #423
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 208
  • Sales rank: 1,420,480
  • Product dimensions: 6.20 (w) x 9.10 (h) x 1.00 (d)

Meet the Author

Stephen P. Peca, CPA, MRICS, is a Managing Director of Concourse Realty Group, LLC, and is an adjunct assistant professor in the Real Estate Institute of New York University. Before forming Concourse Realty Group, he was with Fleet Securities, Inc. Peca also has extensive experience as a commercial banker, chief financial officer, and property developer. Much of his work extends into overseas markets, and as such, Peca has extensive experience arranging international and cross-border transactions, including corporate, project, and infrastructure finance. Peca has a Certificate in Advanced Management from the University of Chicago and has a BBA in public accounting. He has received the New York University Award for Outstanding Service and is a Member of the Royal Institution of Chartered Surveyors as a Chartered Management Consultancy Surveyor. He is also a member of the Financial Executive Networking Group (FENG) and established and leads the FENG NYC Real Estate Special Interest Group and is a member of CoreNet Global.

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Table of Contents



Chapter 1 Overview of the Development Process.

Economic Perspective.

Relevancy of Universal Knowledge.

Ground-Up Development versus Redevelopment.

The Six Phases of Development.

Chapter 2 Business Ethics.

Relevancy to the Real Estate Industry.

Legislated Ethics.

Chapter 3 Project and Development Teams.

Types of Developers.

Functional Disciplines in the Development Process.

Factors to Consider When Forming a Development Team.

Chapter 4 Historical Perspective Of Real Estate Development.

The Beginnings of Real Estate Development.

Major Events Causing Change in the United States.

Chapter 5 Market Research.

Inception of the Idea.

Markets, Market Research, and Marketing (Analysis of Development Potential).

Concepts That Define Marketing (and Markets).

Using Market Studies and Preparing for Marketability Studies.

Sources of and Methods for Gathering Information.

Flaws of a Study.

Validate the Data and the Importance of Revisions and Updates.

Chapter 6 Marketability Studies.

Showing That Your Development Concept Could and Should Be Built.

Importance of Marketability Studies Revisited.

Idea Refinement and the Application of the Marketability Study.

The Process of Idea Refinement.

Chapter 7 Land Acquisition and Control.

Nonspatial and Spatial Markets.

Elements of Design.

Target Markets and Market Share.

Site Control and Acquisition.

Public and Private Restrictions on Land Use.

Chapter 8 Land Planning and Siting.

Value Creation.

Project Programming and Design.

Elements of Design—Again.

Talking to End Users.

Tenant Mix and Marketability.

A Brief Word about Architectural Drawings.

Chapter 9 Entitlement Process and Public-Private Partnerships.

Typical Community Approval Process.

Public-Private Partnerships.

Chapter 10 Budgeting, Financial Analysis, and Capital Structure.

Preparing for the Financial Analysis and Pro Forma.

The Development Budget.

The Operating Pro Forma.

Review of Common Analytical Measurements.

Financing and the Capital Markets.

Short- and Long-Term Financing.

Financing Cycle—Anticipating Requirements.

Elements of a Feasibility Study or Deal Book.


Chapter 11 Contractors, Consultants, and Construction Contracts.

Budgeting and Scheduling.

Contractors and Construction Contracts.

Risk Management during Construction.

Preparing for Construction: Bid Proposals and Review.

Construction Documents and Construction Agreements.

Risk Management: Part 2.


Bonding and Insurance.

Construction Monitoring: Draw Meetings; Managing Change Orders.

Tenant Improvements and Coordination.

Construction Closeout.

Chapter 12 Leases and How They Are Used.

Value Creation.

What Is a Lease?

Common Lease Structures.

Lease Management and Analysis.

Chapter 13 Marketing Focus of Development.

Know Your Target Audience.

Your Essential Vision.

The Importance of Branding.

Image, Identity, and Communication.

Components of Marketing Centers.

Chapter 14 Investment Management.

Function and Goal of Property Management.

Function and Goal of Asset Management.

Function and Goal of Portfolio Management.

Property Life Cycle.

Chapter 15 The Future.

Recent History—Where We Left Off.

Apparent Future Trends.

Green Development and Smart Growth.

Social Responsibility and Ethics.



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