Really Rich: The Ten Future-Proof Behaviors that Create Wealth

by Nicholas Crown

Overview

From the creator of the viral series Rich vs. Really Rich, comes a modern formula for building wealth in today’s economy that optimizes your quality of life over the amount in your bank account.

Really Rich is a timely work of prescriptive finance by social media influencer and entrepreneur Nicholas Crown. Crown provides readers with an original, ten-point formula for building wealth and happiness:, including:   

1.  Create Value: Get rich by making someone else's life easier    
2.  Understand that time is priceless    
3.  Optimize for quality of life, not a dollar amount    
4.  Kindness is an accelerant to wealth    

Crown encourages his audience to embrace three foundational points: humility, iteration, and the world. These tools are essential for achieving your goals.

Product Details

ISBN-13:	9780306834257
Publisher:	Grand Central Publishing
Publication date:	01/28/2025
Pages:	288
Product dimensions:	5.40(w) x 8.10(h) x 0.80(d)

About the Author

Nicholas Crown is a top voice on TikTok, Instagram, and YouTube, best known as the creator of the viral social media series “Rich vs Really Rich.”  As both a social media influencer and serial entrepreneur with experience in financial markets, AI, and insurance, he shares his uncommon Rich vs. Really Rich perspective online via entertaining short skits, educational modules, podcasts, and a growing, long-form newsletter.  He's the founder of Revise Annuity and has been featured in Entrepreneur, Inc., and Forbes, for his perspective on global finance and the creator economy.  He began his career as a fixed income trader in London.

Editorial Reviews

01/13/2025

This ho-hum manual from Crown (The Entrepreneur’s Field Guide), founder of the annuity brokerage Revise, explores how entrepreneurs can build successful businesses. Distilling his guidance into 10 directives, Crown entreats readers to adjust their product or business model according to market feedback, discussing how Instagram started as a mobile check-in service before pivoting to photo sharing after realizing that was the app’s most popular feature. Crown distinguishes himself from other business authors by prioritizing quality of life concerns alongside the bottom line. For instance, he encourages readers to pursue the career path that provides the most fulfillment rather than the highest earnings, drawing on his experience in the finance industry to report that despite investment bankers’ hefty salaries, they’re usually miserable from working 70-hour weeks. Unfortunately, the three principles focused on kindness (“exude kindness”; “get humble”; “don’t be a jerk”) are obvious, suggesting that rudeness sours team dynamics, and that potential investors will be more likely to take meetings if they’re treated nicely. Other advice is too vague to be useful, as when Crown repeatedly touts the importance of “futurecasting,” but says little about what it entails besides considering what kind of life one hopes to lead. A few bright spots don’t make up for the thin advice. Agent: Jeff Ourvan, Jennifer Lyons Literary. (Jan.)

Publishers Weekly

As someone who has navigated a winding road to success, I can tell you that Really Rich makes the journey refreshingly simple. Crown gets right to the heart of how to make money. Follow his ten principles, make them your own, and you can’t lose.”—Ryan Serhant, 3-time bestselling author and star of Netflix’s Owning Manhattan

From the Publisher