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From the Publisher"This is an important text that raises the level of detail on operating a small business in the field of recreation, events, and tourism. This book clearly demonstrates that starting and operating a small business in our area are a great opportunity for a wonderful life. Bob and Pat have provided many of the necessary tools to demonstrate the “how-tos.” I know my students would enjoy using this text to learn the ins and outs of commercial recreation and tourism small businesses."
—Lori Pennington-Gray, PhD
Associate Professor, University of Florida