The Reinventors: How Extraordinary Companies Pursue Radical Continuous Change

The Reinventors: How Extraordinary Companies Pursue Radical Continuous Change

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by Jason Jennings
     
 

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For most businesses, success is fleeting. There are only two real choices: stick with the status quo until things inevitably decline, or continuously change to stay vital. But how?

Bestselling leadership and management guru Jason Jennings and his researchers screened 22,000 com­panies around the world that had been cited as great examples of reinvention.

Overview

For most businesses, success is fleeting. There are only two real choices: stick with the status quo until things inevitably decline, or continuously change to stay vital. But how?

Bestselling leadership and management guru Jason Jennings and his researchers screened 22,000 com­panies around the world that had been cited as great examples of reinvention. They selected the best, verified their success, interviewed their leaders, and learned how they pursue never-ending radical change.

The fresh insights they discovered became Jennings's "reinvention rules" for any business. The featured companies include: Starbucks-which turned itself around by mak­ing tons of small bets on new ideas. Fresher store designs, better food products, and free Wi-Fi were a few of the results. Apollo Tyres-which launched the Apollo Academy to train everyone and reinvented how it finds, keeps, and grows people. It went from five hundred million to two billion in annual sales in only a few years. Arrow Electronics-which found success by solving problems that drove its customers crazy and has become a twenty-billion-dollar electronics giant by shifting its focus from selling commodities to custom tailoring solutions. Smithfield Foods-which faced a PR crisis over the way it slaughtered animals and polluted the environment and transformed itself by hiring an environmental activist and empowering him to transform the company's ethos.

If you're ready to toss same old, same old out the door, The Reinventors will become your road map to successfully pursuing continuous change. It will help your company stay relevant for years to come.


From the Hardcover edition.

Editorial Reviews

Publishers Weekly
Between 2000 and 2010, 16 of the top 25 companies in the Fortune 500 fell out of rank. Meanwhile, 67% of global CEOs think their current business model is sustainable only for the next three years, 31% believe their current business model will last only five years, and 98% suspect that their business models are ultimately unsustainable. How, then, do companies survive? Leadership and management expert Jennings (Hit the Ground Running) believes that companies have to continuously change and adapt to their environment. To do so entails the inevitable eight-step program: letting go; picking the destination; making small bets on lots of innovations; retaining those who are committed to change; keeping everyone on the same page; practicing frugality; systematizing operations; and acting in the present. With analyses of such companies as Southwest Airlines and Apple, Jennings offers engaging business stories and perhaps a nugget of wisdom for corporate managers, though only time will tell if his survivors make it to 2022. Agent: Alex Nevins, Renaissance Literary and Talent Management. (May)

Product Details

ISBN-13:
9781101569122
Publisher:
Penguin Publishing Group
Publication date:
05/10/2012
Sold by:
Penguin Group
Format:
NOOK Book
Pages:
256
Sales rank:
1,005,316
File size:
762 KB
Age Range:
18 Years

Meet the Author

Jason Jennings has spent more than twenty years teaching businesspeople how to build great organizations. He gives more than sixty keynote speeches every year and is the author of two previous business bestsellers: Less Is More and It's Not the Big That Eat the Small, It's the Fast that Eat the Slow. He lives near San Francisco.

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The Reinventors: How Extraordinary Companies Pursue Radical Continuous Change 5 out of 5 based on 0 ratings. 1 reviews.
NathanIves More than 1 year ago
The Reinventors by Jason Jennings provides a step-by-step method for continuously evolving one’s organization such that it remains ever relevant in today’s rapidly changing business environment. Jason examines not only the change methodology to be employed but provides insights to the key leadership and organizational attributes necessary to effectively reinvent a business. He supports his assertions with detailed examples of how well-known organizations achieved the continuous change driving their ongoing marketplace success. I particularly like The Reinventors for the soundness of its immediately actionable continuous change methodologies. Jason thoroughly examines all aspects of successful change management; leadership, organization/people, and action. Furthermore, his ‘Action Plans’ at the conclusion of each chapter help the reader focus on the important change principles and can be used to guide action plan development. Underlying each of Jason’s continuous change principles is a focus on organizational alignment and accountability, the hallmark principles on which StrategyDriven is focused. Vivid, real-world examples serve to bring the principles conveyed to life; making them easy to relate to and helping the reader envision how he or she might take action to reinvent their organization. The Reinventors‘s immediately implementable, real-world change methods that reinforce organizational alignment and accountability makes it a StrategyDriven recommended read. All the Best, Nathan Ives StrategyDriven Principal